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Principes van Marketing H1 tm H13 (geen H3)

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11-12-2017

Samenvatting van de hoofdstukken H1 t/m H13 (geen H3) van het boek 'Principes van Marketing'

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12
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Samenvatting Principes van Marketing H1: Het marketingproces
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2
Dec 2017
2017/2018
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Samenvatting Principes van Marketing H10: Productontwikkeling en levenscyclusbeleid
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Dec 2017
2017/2018
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Samenvatting Principes van Marketing H9: Product-, dienst- en merkbeleid
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5
Dec 2017
2017/2018
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Samenvatting Principes van Marketing H8: Klantgerichte marketingstrategie
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2
Dec 2017
2017/2018
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Samenvatting Principes van Marketing H7: Marktgerichte marketingstrategie
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2
Dec 2017
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Samenvatting Principes van Marketing H6: Van analyse naar marketingstrategie
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2
Dec 2017
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Samenvatting Principes van Marketing H5: Business-to-businessmarketing
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3
Dec 2017
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Samenvatting Principes van Marketing H4: Consumentengedrag
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3
Dec 2017
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Samenvatting Principes van Marketing H2: De marketingomgeving
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3
Dec 2017
2017/2018
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Samenvatting Principes van Marketing H11: Prijsbeleid
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4
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2017/2018
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Samenvatting Principes van Marketing H12: Distributiebeleid
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3
Dec 2017
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Samenvatting Principes van Marketing H13: Detailhandel en groothandel
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3
Dec 2017
2017/2018
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Philip Kotler, Gary Armstrong Principes van marketing
  • juli 2017
  • 9789043034098
  • 7
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