Storytelling TASK 1 PRESENTATION PLAN: CULTIVATING A
COMPASSIONATE COMPANY CULTURE Western Governors University
D246 Task 1
, FBN1 D246 Task 1 GUIDE
Instructions: Complete and submit this document as your Task 1 for D246.
Instructions for Section A:
Write a presentation plan for your chosen topic by doing the following:
A1. The target audience members for
this informative presentation are
new business owners who do
not have previous experience in
business ownership. This would
be an explicit audience. The
members of the target audience
would be considered the
Executive type since they are
business owners and make
decisions in their businesses.
A1A. The goal of this presentation is
to inform new business owners
of strategies to incorporate a
compassionate and cooperative
culture in their businesses.
A2. A persuasive and professional
communication style will be
used, with a tone that is
confident, evidence-based, and
solution-oriented. It will
incorporate clear logic, data,
and emotional appeals
(especially
around employee culture and
participation).
This communication