VSpecifyVtheVQuestion:VUsingVBusinessVAnalyticsVtoVAddressVBusinessVQuestions
ChapterV1VEnd-of-ChapterVAssignmentVSolutions
MultipleVChoiceVQuestions
1. (LOV1.1)VAVcoordinated,VstandardizedVsetVofVactivitiesVconductedVbyVbothVpeopleVandVequipmentVtoVaccom
plishVaVspecificVbusinessVtaskVisVcalledV .
a. businessVprocesses
b. businessVanalysis
c. businessVprocedure
d. businessVvalue
2. (LOV1.2)VAccordingVtoVtheVinformationVvalueVchain,VdataVcombinedVwithVcontextVis
a. Information.
b. Knowledge.
c. Insight.
d. Value.
3. (LOV 1.5)VWhichVphaseVofVtheVSOARVanalyticsVmodelVaddressesVtheVproperVwayVtoVcommunicateVresults
VtoVtheVdecisionVmaker?
a. SpecifyVtheVquestion
b. ObtainVtheVdata
c. AnalyzeVtheVdata
d. ReportVtheVresults
4. (LOV1.5)VWhichVphaseVofVtheVSOARVanalyticsVmodelVinvolvesVfindingVtheVmostVappropriateVdataVneededVtoV
addressVtheVbusinessVquestion?
a. SpecifyVtheVquestion
b. ObtainVtheVdata
c. AnalyzeVtheVdata
d. ReportVtheVresults
5. (LOV1.5)VWhichVquestionsVseekVinformationVaboutVTesla’sVsalesVinVtheVnextVquarter?
a. WhatVhappened?VWhatVisVhappening?
b. WhyVdidVitVhappen?VWhatVareVtheVcausesVofVpastVresults?
c. WillVitVhappenVinVtheVfuture?VWhatVisVtheVprobabilityVsomethingVwillVhappen?VCanVweVforeca
stVwhatVwillVhappen?
d. WhatVshouldVweVdo,VbasedVonVwhatVweVexpectVwillVhappen?VHowVdoVweVoptimizeVourVperformanc
eVbasedVonVpotentialVconstraints?
6. (LOV1.5)VWhichVquestionsVseekVinformationVonVtheVroutingVofVproductsVfromVQueretaro,VMexicoVtoVC
hicago,VUnitedVStatesVinVtheVlastVquarter?
a. WhatVhappened?VWhatVisVhappening?
b. WhyVdidVitVhappen?VWhatVareVtheVcausesVofVpastVresults?
c. WillVitVhappenVinVtheVfuture?VWhatVisVtheVprobabilityVsomethingVwillVhappen?VCanVweVforecastVw
hatVwillVhappen?
d. WhatVshouldVweVdo,VbasedVonVwhatVweVexpectVwillVhappen?VHowVdoVweVoptimizeVourVperformanc
eVbasedVonVpotentialVconstraints?
©VMcGrawVHillVLLC.VAllVrightsVreserved.VNoVreproductionVorVdistributionVwithoutVtheVpriorVwrittenVconsentVofVMcGrawVHillVLL
C.
1
, ChapterV01V–
VSpecifyVtheVQuestion:VUsingVBusinessVAnalyticsVtoVAddressVBusinessVQuestions
7. (LOV1.5)VWhichVquestionsVaskVwhyVnetVincomeVisVincreasingVwhenVrevenuesVareVdecreasing,Vcou
nterVtoVexpectations?
a. WhatVhappened?VWhatVisVhappening?
b. WhyVdidVitVhappen?VWhatVareVtheVcausesVofVpastVresults?
c. WillVitVhappenVinVtheVfuture?VWhatVisVtheVprobabilityVsomethingVwillVhappen?VCanVweVforecastVw
hatVwillVhappen?
d. WhatVshouldVweVdo,VbasedVonVwhatVweVexpectVwillVhappen?VHowVdoVweVoptimizeVourVperformanc
eVbasedVonVpotentialVconstraints?
8. (LOV1.5)VWhichVquestionsVhelpVmanagersVunderstandVhowVtoVorganizeVfutureVshipmentsVbasedVonVex
pectedVdemand?
a. WhatVhappened?VWhatVisVhappening?
b. WhyVdidVitVhappen?VWhatVareVtheVcausesVofVpastVresults?
c. WillVitVhappenVinVtheVfuture?VWhatVisVtheVprobabilityVsomethingVwillVhappen?VCanVweVforecastVw
hatVwillVhappen?
d. WhatVshouldVweVdo,VbasedVonVwhatVweVexpectVwillVhappen?VHowVdoVweVoptimizeVourVperfo
rmanceVbasedVonVpotentialVconstraints?
9. (LOV 1.5)VWhichVtermVrefersVtoVtheVcombinedVaccuracy,Vvalidity,VandVconsistencyVofVdataVstoredVandVus
edVoverVtime?
a. DataVintegrity
b. DataVoverload
c. DataVvalue
d. InformationVvalue
10. (LOV1.3)VAVspecialistVwhoVknowsVhowVtoVworkVwith,Vmanipulate,VandVstatisticallyVtestVdataVisVa
a. decisionVmaker.
b. dataVscientist.
c. dataVanalyst.
d. decisionVscientist.
11. (LOV 1.4)VWhichVtypeVofVanalystsVpredictsVtheVamountVofVmoneyVthatVaVcompanyVwillVreceiveVfromVitsVcust
omersVtoVhelpVmanagementVevaluateVfutureVinvestmentsVbasedVonVexpectedVinvestmentVperformance,Vsuc
hVasVinvestmentsVinVequipmentVorVemployeeVtraining?
a. MarketingVanalyst
b. OperationsVanalyst
c. FinancialVanalyst
d. AccountingVanalyst
12. (LOV1.4)VWhichVtypeVofVanalystVaddressesVquestionsVregardingVtaxVandVauditing?
a. MarketingVanalyst
b. OperationsVanalyst
c. FinancialVanalyst
d. AccountingVanalyst
13. (LOV 1.5)VSupposeVaVcompanyVhasVtimelyVproductVreviewsVthatVareVavailableVwhenVneeded,VbutVtheVrevi
ewsVareVbiased.VTheseVproductVreviewsVareVwhichVtypeVofVdata?
a. Reliable
b. Relevant
c. Curated
d. Consistent
©VMcGrawVHillVLLC.VAllVrightsVreserved.VNoVreproductionVorVdistributionVwithoutVtheVpriorVwrittenVconsentVofVMcGrawVHillVLL
C.
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, ChapterV01V–
VSpecifyVtheVQuestion:VUsingVBusinessVAnalyticsVtoVAddressVBusinessVQuestions
14. (LOV1.6)VWhichVcommonVvisualizationVtypeVshowsVtrendsVinVvaluesVoverVtime?
a. LineVgraph
b. Scatterplot
c. PieVchart
d. BarVchart
15. (LOV1.6)VWhichVcommonVvisualizationVtypeVshowsVtheVcompositionVofVvaluesVoverVtime?
a. LineVgraph
b. Scatterplot
c. PieVchart
d. BarVchart
DiscussionVQuestions
1. (LOV 1.1)VGiveVfiveVexamplesVofVbusinessVprocessesVatVTesla.V HowVdoVtheyVcreateVbusinessVvalueVforVTesla
VandVitsVshareholders?
SuggestedVSolution:
AnswersVwillVvary,
1. TeslaVprocuresVautomobileVpartsVfromVautoVsuppliersV–
BecauseVofVTesla’sVuniqueVstyling,VgettingVqual
ityVpartsVfromVitsVsuppliersVonVaVtimelyVbasisVwillVsupportVitsVmanufacturingVbusiness.
2. TeslaVmanufacturesVbatteriesVforVitsVelectricVvehicleVatVitsVdesiredVspecificationsV–
VTheVquantityVandVqualityVofVitsVbatteriesVareVofVcriticalVimportanceVtoVTesla.
3. AcceptingVandVprocessingVpreordersVfromVitsVcustomersV–
VTeslaVreceivesVsomeVindicationVofVtheVdemandVforVeachVofVitsVproducts,VthatVhelpsVwithVplanning.
4. TeslaVmarketsVitsVproductsV–VTeslaVworksVtoVgetVTeslaVproductsVinVtheVfrontVofVmindVforVitsVcustomers.
5. TeslaVcarVandVtruckVdesignV–
VTeslaVdesignsVitsVautomobilesVinVaVwayVthatVwillVappealVtoVitsVcustomersV(forVexample,VCybertruck
).
2. (LOV 1.2)VExplainVtheVinformationVvalueVchainVbyVsummarizingVhowVdataVareVtransformedVintoVknowledgeVi
nsightsVforVdecision-
making.VUseVtheVexampleVofVaVbookVreviewVonVAmazonVandVhowVitVmightVleadVAmazonVtoVdecideVhowVma
nyVofVthoseVbooksVtoVstockVatVitsVwarehouses.
SuggestedVSolution:
AmazonVallowsVthoseVwhoVpurchaseVbooksVandVotherVproductsVatVitsVwebsiteVtoVgiveVproductVreviewsVandV
assignVproductVratings.V TheVproductVreviewsVmayVprovideVtextVwhichVtextualVanalyticsVcouldVuseVtoVunders
tandVtheVgeneralVsentimentVaboutVtheVspecificVbook.V TheVproductVratingVcouldValsoVbeVusedVtoVunderstand
VhowVwellVtheVbookVisVlikedVbyVverifiedVbuyers.V StatisticalVcorrelationsVcouldVbeVrunVamongVproductVreview
Vsentiment,VproductVratingsVandVproductVsalesVtoVhelpVforecastVdemandVforVtheVproduct.V ThisVwillVhelpVAm
azonVdetermineVhowVmanyVbooksVtoVkeepVinVitsVwarehouseVreadyVforVdelivery.
ThisVisVanVexampleVofVhowVdataVturnsVintoVinformation,VknowledgeVandVultimatelyVhelpsVwithVdecisionVmaking.
3. (LOV 1.3)VExplainVtheVinformationVvalueVchainVbyVsummarizingVhowVdataVareVtransformedVintoVknowledgeVi
nsightsVforVdecision-
making.VUseVtheVexampleVofVaVbookVreviewVofVthisVbookVonVAmazonVandVhowVitVmightVhelpVtheVpublisher
,VMcGrawVHill,VdetermineVwhetherVtoVreviseVthisVbookVforVaVnew,VupdatedVeditionVasVtheVdisciplineVofVdat
3
, ChapterV01V–
aVSpecify
Vanalytics
VtheVVevolves.
Question:VUsingVBusinessVAnalyticsVtoVAddressVBusinessVQuestions
©VMcGrawVHillVLLC.VAllVrightsVreserved.VNoVreproductionVorVdistributionVwithoutVtheVpriorVwrittenVconsentVofVMcGrawVHillVLL
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