Operations and Supply Chain Management 16th Edition Solution Manual – Jacobs & Chase – Complete Answers, Exercises, Case Solutions

SOLUTIONV MANUALV FOR

OPERATIONSVANDVSUPPLYVCHAINVMANAGEMENTV16THVEDITIONVBYVF.VROBERTV
JACOBS

ChapterV1-22




CHAPTERV1

OPERATIONSVANDVSUPPLYVCHAINVMANAGEMENT

DiscussionVQuestions
1. UsingVExhibitV1.3VasVaVmodel,VdescribeVtheVsource-make-deliver-
returnVrelationshipsVinVtheVfollowingVsystems:

a. AnVairline
Source:V AircraftVmanufacturer,Vin-flightVfood,VrepairVparts,VcomputerVsystems
Make:VAircraftVandVflightVcrewVscheduling,VgroundVservicesVprovidedVatVairports,VaircraftVm
aintenanceVandVrepair
Deliver:VOutboundVandVarrivingVpassengerVservice,VbaggageVhandlingVRe
turn:VResolveVanyVpost-serviceVissuesVsuchVasVlostVorVdamagedVluggage

b. AnVautomobileVmanufacturer
Source:V SuppliersVofVcomponentsVandVrawVmaterials
Make:V ManufacturingVofVvehiclesVandVcomponentsVorVsubassembliesVtoVbeVsoldVasVspa
reVparts
Deliver:VDeliveryVtoVandVsalesVfromVdealerships,VdeliveryVofVspareVpartsVtoVtheVwholesa
leVsystem
Return:V WarrantyVandVrecallVrepairs,Vtrade-ins

c. AVhospital
Source:V MedicalVsupplies,VcleaningVservices,VdisposalVservices,VfoodVservices,VqualifiedVp
ersonnel
Make:V InpatientVrooms,VoutpatientVclinics,VemergencyVroom,VoperatingVrooms
Deliver:VSchedulingVpatients,VprovidingVtreatment,VambulanceVservice,VfamilyVcounseling
VReturn:VBillingVerrors,VfollowVupVvisits


d. AnVinsuranceVcompany
Source:V SuppliesVneededVforVtheVoffice,Vunderwriters,VlegalVauthorityVtoVoperate


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, Make:V EstablishVpolicyVguidelinesVandVpricing,VfieldVagent/representativeVandVfacilityVn
etwork,VdevelopVInternetVserviceVcapabilities,VestablishVpreferredVvehicleVrepairVserviceV
network
Deliver:VMeetVwithVandVadviseVclients,VwriteVpolicies,VprocessVandVpayVclaims
VReturn:V refundVofVoverpayments



2. DefineVtheVserviceVpackageVofVyourVcollegeVorVuniversity.V WhatVisVitsVstrongestVelement?V
WhatVisVitsVweakestVone?

TheVcategoriesVwithVexamplesVare:
SupportingVfacilityV-
Vlocation,Vbuildings,Vlabs,VparkingVFacilitatingVgoodsV–
VclassVschedules,Vcomputers,Vbooks,Vchalk
ExplicitVservicesV–
VclassesVwithVqualifiedVinstructors,VplacementVofficesVImplicitVservices
V–VstatusVandVreputationV(e.g.,VIvyVLeagueVschools)


AtVIndianaVUniversityVandVtheVUniversityVofVSouthernVCalifornia,VamongVtheirVstrongestVel
ementsVareVtheirVbusinessVschoolsVandVtheirVOperationsVManagementVprogramsV(ofVcourse)
.VBothValsoVhaveVveryVdedicatedValumniVnetworks.V AVweakVelementVofVIndianaVUniversityV
isVitsVweakVfootballVprogram;VforVUSC,VweakVelementsVareVon-
campusVparkingVandVhousing.

3. WhatVserviceVindustryVhasVimpressedVyouVtheVmostVwithVitsVinnovativeness?

OurVvoteVgoesVtoVcruiseVlinesVwhichVhaveVintroducedVsuchVonboardVinnovationsVasVwaveV
machinesVforVbellyVboardingVandVrockVclimbingVwalls,VasVwellVasVallVsortsVofVotherVameniti
esVtoVkeepVcruisersVinvolved.V TheVindustryVisVdoingVrecordVbusinessVasVwell.

SomeVofVtheV standoutVcompaniesVinV lessVinnovativeVindustriesVareVBankVofVAmericaV(hasV
aVformalizedVresearchVprogramVtoVtryVoutVnewVcustomerVservices/amenitiesVsuchVasVvideoV
screensVinVnextVtoVtellerVlines),V IntuitV(e.g.,VputtingVQuickenVmoneyVmanagementVsoftware
Vonline),VIkea,VJetBlueVAirlines,VandVProgressiveVInsuranceV(discussedVlaterVinVtheVbook).


4. WhatVisVproduct-serviceVbundlingVandVwhatVareVtheVbenefitsVtoVcustomers?

Product-serviceVbundlingVisVaddingVValue-
addedVservicesVtoVaVfirm’sVproductVofferingsVtoVcreateVmoreVvalueVforVtheVcustomer.V ThisV
providesVbenefitsVinVtwoVareas.V First,VthisVdifferentiatesVtheVorganizationVfromVtheVcompe
tition.V Secondly,VtheseVservicesVtieVcustomersVtoVtheVorganizationVinVaVpositiveVway.VAltern
atively,VbundlingVcanValsoVinvolveVaddingVproductsVtoVaVservice,VforVexample,VaddingVtheVs
aleVofVconvenienceVitemsVandVsnacksVatVaVhotel.

5. WhatVisVtheVdifferenceVbetweenVaVserviceVandVaVgood?

AVserviceVisVanVintangibleVprocessV(youVcan’tVholdVitVinVyourVhands),VwhileVaVgoodVisVtheVp
hysicalVoutputVofVaVprocess.

6. LookVatVtheVjobVpostingsVatVhttp://www.indeed.comVandVevaluateVtheVopportunitiesVf
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,orVanVOSMVmajorVwithVseveralVyearsVofVexperience.




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, ThereVareVpagesVandVpagesVofVtheseVwhenVyouVdoVaVsearchVonVoperationsVsupplyVchainVm
anagement.V HereVareVsomeVexamples:

GlobalVActiveVIngredientVSupplyVPlanner
VFMCVCorporation
USV-VPAV-VPhiladelphia
ThisVisVyourVopportunityVtoVjoinVtheVAgriculturalVProductsVGroupV(APG)VandVworkVonVtheVt
eamVresponsibleVforVglobalVactiveVingredientVplanning.VYou'llVserveVasVaVcentralVSupplyVPla
nnerVworkingVinVtandemV...

PurchasingVManagerV(Buyer)
TexasVDowVEmployeesVCreditVUnionV(TDECU)
USV-VTXV-VLakeVJacksonV-VNearestVMetroVareaV-VSouthVHouston
EducationVAccreditedVuniversityVdegreeVinVBusinessVorVMarketingVwithVcertificationVinVPurc
hasing,VInventoryVManagement,VorVLogistics.VAccreditedVPurchasingVPractitionerV(APP)VorVC
ertifiedVPurchasingV...

ProductVLineVManagerV
CintasVCorporation
USV-VOHV-VMason
HighVSchoolVdiplomaVorVGEDVrequired,V4VyearVdegreeVpreferredVKnowledgeVofVandVexperie
nceVusingVInternetVandVMicrosoftVOfficeV(Word,VExcel,VPowerPoint,VandVEmail)V3VyearsVma
nagementVexperienceVpreferredV...

DirectorVPurchasin
gVLegendaryVBakin
gVUSV-VCOV-
VDenver
CERTIFICATIONSV&VLICENSESV•VValidVDriver’sVLicenseVandVcarVinsurance.V•VCertifiedVPurcha
singVManagerVcertificationV(C.P.M.)Vpreferred.V•VCertifiedVFoodVPurchasingVManagerV...

ProcessVImprovementVManagerVARAMA
RKVCorporation
USV-VTXV-VHouston
Bachelor'sVDegreeVrequired.VTechnicalVEngineeringVdisciplineVwithinVIndustrial,VMechani
cal,VChemical,VorVFoodVOperationsVstronglyVpreferred.V•VMinimumV5VyearsVLeanVmanu
facturingVexperienceVcoupledV...

7. RecentVoutsourcingVofVpartsVandVservicesVthatVhadVpreviouslyVbeenVproducedVintern
allyVisVaddressedVbyVwhichVcurrentVissueVfacingVoperationsVandVsupplyVmanagement
Vtoday?


TheVcoordinationVofVrelationshipsVbetweenVmutuallyVsupportiveVbutVseparateVorganizations.


8. WhatVfactorsVaccountVforVtheVresurgenceVofVinterestVinVOSCMVtoday?

WithVcompaniesVfacingVcompetitionVonVaVglobalVscale,VandVever-
advancingVmanufacturingVandVinformationVtechnologies,VfirmsVrealizeVtheVcompetitiveVadv
antageVtheirVOSCMVfunctionsVcan
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