Sport Management Exam Questions
With Correct Detailed Answers A+
Pass Brand New
The under-representation of women, minorities, and people with disabilities in the
sport industry is an important issue for sport manager who value _________ in
the workplace.
a. equality
b. uniformity
c. diversity
d. fairness - CORRECT ANSWER-c. diversity
Keeping the financial scope of the sport industry in mind, it is important to note
that sport managers need to be able to organize and work with _______, the most
important asset in their organization.
a. people
b. players
,c. businesses
d. administrators - CORRECT ANSWER-a. people
Which of the following is NOT an appropriate title of a manager in a sport
organization?
a. athletic director
b. health club manager
c. coach
d. none of these - CORRECT ANSWER-d. none of these
The role of managers can be challenging as they try to _______.
a. assess the needs of their employees
b. utilize appropriate skills to meet the needs of employees
c. reach organizational goals and objectives
d. all of these - CORRECT ANSWER-d. all of these
_________ is a continuous process that involves establishing organizational vision
statements, mission statements, goals, objectives, tactics, roles, and evaluation
a. leading
b. planning
c. evaluating
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protected by copyright law
, d. organizing - CORRECT ANSWER-b. planning
The purposes of sport marketing research include all of the following except
a. profiling the sport consumer demographically
b. analyzing purchasing behavior
c. allowing fans direct input into team personnel decisions
d. offering two-way communication with target market - CORRECT ANSWER-c.
allowing fans direct input into team personnel decisions
While at a sporting event, it is common for a sponsor company to offer free
merchandise in exchange for filling out personal information, such as name,
address, and demographics, on a specialized index card. This is an example of
a. pass-by interviews
b. database marketing
c. focus groups
d. relationship marketing - CORRECT ANSWER-b. database marketing
The group of consumers to whom a product is marketed is the
a. audience
b. demographic
c. target market
With Correct Detailed Answers A+
Pass Brand New
The under-representation of women, minorities, and people with disabilities in the
sport industry is an important issue for sport manager who value _________ in
the workplace.
a. equality
b. uniformity
c. diversity
d. fairness - CORRECT ANSWER-c. diversity
Keeping the financial scope of the sport industry in mind, it is important to note
that sport managers need to be able to organize and work with _______, the most
important asset in their organization.
a. people
b. players
,c. businesses
d. administrators - CORRECT ANSWER-a. people
Which of the following is NOT an appropriate title of a manager in a sport
organization?
a. athletic director
b. health club manager
c. coach
d. none of these - CORRECT ANSWER-d. none of these
The role of managers can be challenging as they try to _______.
a. assess the needs of their employees
b. utilize appropriate skills to meet the needs of employees
c. reach organizational goals and objectives
d. all of these - CORRECT ANSWER-d. all of these
_________ is a continuous process that involves establishing organizational vision
statements, mission statements, goals, objectives, tactics, roles, and evaluation
a. leading
b. planning
c. evaluating
© 2026 Copyright. All Rights Reserved. This document is
protected by copyright law
, d. organizing - CORRECT ANSWER-b. planning
The purposes of sport marketing research include all of the following except
a. profiling the sport consumer demographically
b. analyzing purchasing behavior
c. allowing fans direct input into team personnel decisions
d. offering two-way communication with target market - CORRECT ANSWER-c.
allowing fans direct input into team personnel decisions
While at a sporting event, it is common for a sponsor company to offer free
merchandise in exchange for filling out personal information, such as name,
address, and demographics, on a specialized index card. This is an example of
a. pass-by interviews
b. database marketing
c. focus groups
d. relationship marketing - CORRECT ANSWER-b. database marketing
The group of consumers to whom a product is marketed is the
a. audience
b. demographic
c. target market
