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HFT Exam 1 Questions with Correct Answers | Updated (100% Correct Answers)

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HFT Exam 1 Questions with Correct Answers | Updated (100% Correct Answers)

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HFT
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HFT

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HFT Exam 1 Questions with Correct Answers |
Updated (100% Correct Answers)
Servitization means


hiring a servant


using service offers to add value to the core product


a process of establishing a service-oriented company


a name of evolving industry with customer being a focal point


none of above Answer: using service offers to add value to the core product


Which one is an example of a peripheral service?


car washing service in a petrol station


wifi connection on a flight


anything offered for free together with the core product


a and b only


all of above Answer: a and b only


Service management is a multidisciplinary field that relies on:


consumer behavior


marketing


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operations


human resource management


all of above Answer: all of above


Which one of the following statements is true?


primary needs are fulfilled through peripheral services


secondary needs are fulfilled through core services


primary needs are fulfilled through core services


peripheral services may compensate for poor core services


c and d only Answer: primary needs are fulfilled through core services


If you visit the hairdresser and are offered a cup of coffee or tea while you are

waiting, this is:


an intangible core


a tangible core


an intangible peripheral


a tangible peripheral


none of the above Answer: a tangible peripheral


Which statement is true for service bundles?


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service bundles is a set of unrelated services


bundles exist only within the tourism industry


bundle means a network of services offered by the same service provider


bundling is a cross-functional system


c and d only Answer: bundling is a cross-functional system


Which of the following firms gained their advantage through a unique service

concept?


Southwest Airlines


Ikea


Dell


Starbucks


all of the above Answer: all of the above


Which statement is true for services?


first comes consumption, then production


first comes production, then consumption


first sold, then produced and consumed simultaneously


either production or consumption occurs, but never both


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, 4
services can only be consumed Answer: first sold, then produced and consumed

simultaneously


When family income increases,


the percentage spent on education, health, and entertainment increases rapidly


the percentage spent on food increases


the percentage spent on beverages remains the same


the percentage spent on household items decreases


all of the above Answer: the percentage spent on education, health, and

entertainment increases rapidly


Which of the statements is true for bundles?


they include core and peripherals


they may include tangibles and intangibles


they can help the firm to serve different customer groups


they can help a company distinguish itself from the competition


all of above Answer: all of above


What has had the most impact on the economic growth of today's service

industry?


information technology

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