QUESTIONS AND SOLUTIONS WITH CORRECT
ANSWERS
◉ Product Life Cycle Curve. Answer:
◉ Product Characteristics. Answer: 1. Weight-bulk ratio
2. Value-weight ratio
3. Substitutability
4. Risk
◉ Geographic Pricing Methods. Answer: 1: FOB pricing
2: Zone pricing
3: Single/uniform pricing
4: Freight equalization
5: Basing point pricing
◉ Customer Service. Answer: A means by which companies attempt
to differentiate their product, keep customers loyal, increase sales,
and improve profits.
,◉ Most important customer service elements. Answer: - On time
deliveries
- Order fill rate
- Product condition
- Accurate documentation
◉ Most common customer service complaints. Answer: 1. Late
delivery (Most common, 44%)
2. Product/Quality mistakes (33%)
3. Damaged goods (12%)
4. Other (7%)
5. Frequently cut items (6%)
◉ Order Cycle Time. Answer: the time between the ordering of an
item and when it is received and ready for use or sale
◉ Order Cycle Elements. Answer: - Transport time
- Order transmittal time
- Order processing and assembly time
- Production time
- Stock availability
, ◉ Optimum Service Levels (Cost vs. Service). Answer: Theory:
- Optimum profit is the point where profit contribution equals
marginal cost
Practice:
Delta P= Trading margin x sales response rate x annual sales
Delta C= Annual carry cost x standard prod. cost x (demand sd /
lead-time) x Delta Z
Set [Delta P = Delta C] to find Delta Z
◉ What is forecasted in the Supply Chain?. Answer: 1. Demand/sales
2. Purchase prices
3. Replenishment and delivery times
◉ Nature of Forecasting. Answer: 1. Spatial v. temporal demand
2. lumpy v. regular demand
3. dependent (derived) v. independent demand
◉ Forecasting Horizons. Answer: Long term
- Production capacity
- Inv. levels
- Product range