C723 Quantitative Analysis for Business
(PA)
1 A car stereo company is planning to introduce a new product into the
market. It faces stiff competition from two other organizations with similar
products. The company's marketing manager has asked the production
manager to perform a break-even analysis using three different price
points. The marketing manager will use the results to set a price for the
new product.
Which type of method is a break-even analysis?
O Expert judgment
O Quantitative
O Qualitative
O Payback table
Quantitative
cuz break-even analysis using price points involves numbers
Quantitative or Quantity=Number
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2 Over the last three months, a small rural hospital has seen a sudden
increase in the number of patients coming to the emergency room for non-
emergency treatment. The hospital administrator wants to know why there
is a sudden increase in demand and is considering three options to find
out. Classify each method available to the administrator as qualitative or
quantitative.
Answer options may be used more than once or not at all. Select your
answers from the pull-down list.
Including an open-ended question on the intake form asking patients,
"Please explain why you selected this ER for
treatment." Intake forms can be sorted into non-emergency and emergency
categories; the "non-emergency"
responses can be analyzed to determine reasons the hospital was selected
Qualitative
Pulling the hospital's records for the last 10 years and sorting by medical
codes to check for similar patterns in past
years. A regression
Qualitative
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cuz a why you selected question is an opinion.
Qualitative or Quality=Opinion
Qualitative
cuz the question can't be counted like 1+2+3+4+5=15.
Qualitative or Quality=Opinion
Quantitative cuz how many ideas are counted for ER visits.
Quantitative or Quantity=Number
3 A local music store that hosts live music has been a very popular hangout
for years. However, the owner is concerned that the increasing popularity
of new methods of music delivery will soon make the business obsolete.
The owner is considering building a
small recording studio in the basement of the store. The nearest
professional studio is 50 miles away, so a new studio may appeal to local
musicians and increase foot traffic. The owner has all the costs of building
the studio and has also estimated how much revenue might increase due
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to the new studio (from studio rental fees, increased food and drink sales if
more people come to the live music shows, etc.). The owner will use this
information to determine the net present value for the studio.
Which method of analysis should this owner use to make a determination?
O Decision tree
O Expert judgment
O Quantitative
O Qualitative
Quantitative
cuz counting number cost of building, food, drink, etc. Quantitative or
Quantity=Number.
4 How should quantitative analysis improve subsequent decision making
for a firm that wants to determine whether its revenue has
been increasing or decreasing for the past 10 years?
O It will help the company see why it has been making a profit
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