CRMA STUDY GUIDE (350 FINAL) QUESTIONS
AND ANSWERS WITH COMPLETE SOLUTIONS
VERIFIED GRADED A+
1. Which of the following characteristics makes the
hotel Perishable inventory
and constrained supply industry suitable for
revenue management?
Who is considered a pioneer of
revenue management Bob
Crandall and introduced the concept
to the airline industry?
What key metric combines both
occupancy and average
RevPAR daily rate (ADR) to
evaluate hotel performance?
Which of the following is NOT a key
metrics used to
Incremental Revenue measure hotel
performance?
What type of expense changes in direct
proportion to
Incremental expenses the number of
, rooms sold?
What term describes the point at
which total revenue Break-
even point equals total costs, resulting
in zero profit?
What is the primary purpose of price points in hotel To
match customer willingness to pay based on demand
pricing strategies?
Which of the following describes a
situation where a Elastic
demand small change in price results
in a large change in
demand?
Which pricing method ensures that
rooms are sold at
Differential pricing different rates
based on customer segmentation?
What is the term for a discount offered to
customers who Advance
purchase rate book well in advance?
What is the primary goal of a displacement analysis when
To calculate potential
revenue loss from transient business considering group
bookings?
Which clause in a group contract
outlines the group's
AND ANSWERS WITH COMPLETE SOLUTIONS
VERIFIED GRADED A+
1. Which of the following characteristics makes the
hotel Perishable inventory
and constrained supply industry suitable for
revenue management?
Who is considered a pioneer of
revenue management Bob
Crandall and introduced the concept
to the airline industry?
What key metric combines both
occupancy and average
RevPAR daily rate (ADR) to
evaluate hotel performance?
Which of the following is NOT a key
metrics used to
Incremental Revenue measure hotel
performance?
What type of expense changes in direct
proportion to
Incremental expenses the number of
, rooms sold?
What term describes the point at
which total revenue Break-
even point equals total costs, resulting
in zero profit?
What is the primary purpose of price points in hotel To
match customer willingness to pay based on demand
pricing strategies?
Which of the following describes a
situation where a Elastic
demand small change in price results
in a large change in
demand?
Which pricing method ensures that
rooms are sold at
Differential pricing different rates
based on customer segmentation?
What is the term for a discount offered to
customers who Advance
purchase rate book well in advance?
What is the primary goal of a displacement analysis when
To calculate potential
revenue loss from transient business considering group
bookings?
Which clause in a group contract
outlines the group's
