AIPMM - CPM PRACTICE EXAM | MOST RECENT EXAM ACTUAL COMPLETE REAL EXAM QUESTIONS AND CORRECT ANSWERS (VERIFIED ANSWERS) ALREADY GRADED A+ | NEWEST EXAM | BRAND NEW!!

AIPMM - CPM PRACTICE EXAM | MOST RECENT

EXAM ACTUAL COMPLETE REAL EXAM QUESTIONS

AND CORRECT ANSWERS (VERIFIED ANSWERS)

ALREADY GRADED A+ | NEWEST EXAM | BRAND

NEW!!




Nature and characteristic of a service - ANSWER-

intangibility

inseparability

variability

perishability




What are the 4 Kotler's Market Strategies? - ANSWER-

Product

,Price

Promotion

Place




What are Porter's 5 forces? - ANSWER-Intensity of

Competitive Rivalry

Threat of New Entrants

Threat of Substitute

Bargaining Power of Customers

Bargaining Power of Suppliers




What are the 7 phases of PLC? - ANSWER-Conceive

Plan

,Develop

Qualify

Launch

Deliver

Retire




What are the steps of NPD? (Phases) - ANSWER-

Conceive

Plan

Develop

Qualify




What is the strategy for existing market/existing product?

(Ansoff's Growth Matrix) - ANSWER-Market Penetration

, What is the strategy for existing market/new product?

(Ansoff's Growth Matrix) - ANSWER-Product Development




What is the strategy for NEW market/existing product?

(Ansoff's Growth Matrix) - ANSWER-Market Development




What is the strategy for new market/new product?

(Ansoff's Growth Matrix) - ANSWER-Diversification




Market Objective: Gain awareness

Competition: None

Product: One

Price: Skimming/Penetration