TEST BANK FOR ESSENTIALS OF MIS 14TH
EDITION, BY KENNETH LAUDON,
JANE LAUDON
COMPLETE CHAPTERS| VERIFIED QUESTIONS
& CORRECT ANSWERS| EXAM
PREPARATION Q&AS| A+ PASS
Page | 1
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, Chapter 1 Information Systems in Global Business Today
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1) The six important business objectives of information technology are new products, services, an
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d business models; customer and supplier intimacy; survival; competitive advantage; operational
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excellence; and WQ
A) improved flexibility. WQ
B) improved decision making. WQ WQ
C) improved business practices. WQ WQ
D) improved efficiency. WQ
E) improved business value. WQ WQ
Answer: B Page Ref: 13 Difficulty: Easy AACS
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B: Information technology CASE: Concept
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LO: 1.1: How are information systems transforming business, and why are they so essential for running
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and managing a business today?
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2) Verizon Corporation's use of a Web- WQ WQ WQ WQ WQ
based digital dashboard to provide managers with precise real-
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time information illustrates which business objective?
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A) improved flexibility WQ
B) improved decision making WQ WQ
C) competitive advantage WQ
D) survival
E) customer and supplier intimacy Answer: B
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Page Ref: 15 Difficulty: Difficult
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AACSB: Information technology CASE: Synthesis
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LO: 1.1: How are information systems transforming business, and why are they so essential for running
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and managing a business today?
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Page | 2 WQ WQ
,3) Which of the following choices may lead to competitive advantage?
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1. new products, services, and business models; 2. charging less for superior products; 3. responding to
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customers in real time? WQ WQ WQ
A) 1 only
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B) 1 and 2
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C) 2 and 3
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D) 1 and 3
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E) 1, 2, and 3 Answer: D Page Ref: 1
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5 Difficulty: Difficult
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AACSB: Analytical thinking C
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ASE: Application
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LO:
1.1: How are information systems transforming business, and why are they so essential fo
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r running and managing a business today?
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4) The use of information systems because of necessity describes the business objective of
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A) operational excellence. WQ
B) improved business practices. WQ WQ
C) competitive advantage. WQ
D) improved flexibility. WQ
E) survival.
Answer: E Page Ref: 15
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Difficulty: Moderate
AACSB: Information technology CASE: Concept
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LO:
1.1: How are information systems transforming business, and why are they so essential fo
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r running and managing a business today?
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Page | 3 WQ WQ
, 5) The Mandarin Oriental hotel's use of computer systems to keep track of guests' preferences is a
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n example of
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A) improved flexibility. WQ
B) improved decision making. WQ WQ
C) improved efficiency. WQ
D) customer and supplier intimacy. WQ WQ WQ
E) operational excellence. WQ
Answer: D Page Ref: 14 Diffic WQ WQ WQ WQ WQ
ulty: Moderate WQ
AACSB: Information technology CASE: Application
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LO:
1.1: How are information systems transforming business, and why are they so essential fo
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r running and managing a business today?
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6) The move of retail banking to use ATMs after Citibank unveiled its first ATMs illustrates the use
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of information systems to achieve which business objective?
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A) improved efficiency WQ
B) customer and supplier intimacy WQ WQ WQ
C) survival
D) competitive advantage WQ
E) improved decision making Answer: C WQ WQ WQ WQ
Page Ref: 15 Difficulty: Moderate
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AACSB: Information technology CASE: Application
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LO:
1.1: How are information systems transforming business, and why are they so essential fo
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r running and managing a business today?
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7) Which of the following objectives best describes the business strategy behind the technologie
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s implemented by the San Francisco Giants, as discussed in the chapter case?
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A) customer and supplier intimacy WQ WQ WQ
Page | 4 WQ WQ
EDITION, BY KENNETH LAUDON,
JANE LAUDON
COMPLETE CHAPTERS| VERIFIED QUESTIONS
& CORRECT ANSWERS| EXAM
PREPARATION Q&AS| A+ PASS
Page | 1
WQ WQ
, Chapter 1 Information Systems in Global Business Today
WQ WQ WQ WQ WQ WQ WQ
1) The six important business objectives of information technology are new products, services, an
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
d business models; customer and supplier intimacy; survival; competitive advantage; operational
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
excellence; and WQ
A) improved flexibility. WQ
B) improved decision making. WQ WQ
C) improved business practices. WQ WQ
D) improved efficiency. WQ
E) improved business value. WQ WQ
Answer: B Page Ref: 13 Difficulty: Easy AACS
WQ WQ WQ WQ WQ WQ WQ
B: Information technology CASE: Concept
WQ WQ WQ WQ
LO: 1.1: How are information systems transforming business, and why are they so essential for running
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
and managing a business today?
WQ WQ WQ WQ
2) Verizon Corporation's use of a Web- WQ WQ WQ WQ WQ
based digital dashboard to provide managers with precise real-
WQ WQ WQ WQ WQ WQ WQ WQ
time information illustrates which business objective?
WQ WQ WQ WQ WQ WQ
A) improved flexibility WQ
B) improved decision making WQ WQ
C) competitive advantage WQ
D) survival
E) customer and supplier intimacy Answer: B
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Page Ref: 15 Difficulty: Difficult
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AACSB: Information technology CASE: Synthesis
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LO: 1.1: How are information systems transforming business, and why are they so essential for running
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
and managing a business today?
WQ WQ WQ WQ
Page | 2 WQ WQ
,3) Which of the following choices may lead to competitive advantage?
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1. new products, services, and business models; 2. charging less for superior products; 3. responding to
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
customers in real time? WQ WQ WQ
A) 1 only
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B) 1 and 2
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C) 2 and 3
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D) 1 and 3
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E) 1, 2, and 3 Answer: D Page Ref: 1
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5 Difficulty: Difficult
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AACSB: Analytical thinking C
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ASE: Application
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LO:
1.1: How are information systems transforming business, and why are they so essential fo
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
r running and managing a business today?
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4) The use of information systems because of necessity describes the business objective of
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A) operational excellence. WQ
B) improved business practices. WQ WQ
C) competitive advantage. WQ
D) improved flexibility. WQ
E) survival.
Answer: E Page Ref: 15
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Difficulty: Moderate
AACSB: Information technology CASE: Concept
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LO:
1.1: How are information systems transforming business, and why are they so essential fo
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r running and managing a business today?
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Page | 3 WQ WQ
, 5) The Mandarin Oriental hotel's use of computer systems to keep track of guests' preferences is a
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
n example of
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A) improved flexibility. WQ
B) improved decision making. WQ WQ
C) improved efficiency. WQ
D) customer and supplier intimacy. WQ WQ WQ
E) operational excellence. WQ
Answer: D Page Ref: 14 Diffic WQ WQ WQ WQ WQ
ulty: Moderate WQ
AACSB: Information technology CASE: Application
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LO:
1.1: How are information systems transforming business, and why are they so essential fo
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
r running and managing a business today?
WQ WQ WQ WQ WQ WQ
6) The move of retail banking to use ATMs after Citibank unveiled its first ATMs illustrates the use
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
of information systems to achieve which business objective?
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A) improved efficiency WQ
B) customer and supplier intimacy WQ WQ WQ
C) survival
D) competitive advantage WQ
E) improved decision making Answer: C WQ WQ WQ WQ
Page Ref: 15 Difficulty: Moderate
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AACSB: Information technology CASE: Application
WQ WQ WQ WQ
LO:
1.1: How are information systems transforming business, and why are they so essential fo
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
r running and managing a business today?
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7) Which of the following objectives best describes the business strategy behind the technologie
WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ WQ
s implemented by the San Francisco Giants, as discussed in the chapter case?
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A) customer and supplier intimacy WQ WQ WQ
Page | 4 WQ WQ
