HMGT 331 Exam 1 Bowles Questions
With Complete Solutions
/.What are the five features of a *Service Guarantee*? - Answer-✅1. easy to collect
2. meaningful
3. unconditional
4. easy to understand/communicate
5. appropriate compensation for customer's trouble
/.What are the levels of the *Tourism Circle*? - Answer-✅most inner: *Travelers*
inner: *Promoters*
outer: *Suppliers*
most outer: *External Environment*
/.travelers - Answer-✅the focal point of the tourism model
/.promoters - Answer-✅link the travelers to suppliers of services
-let you know about the company
ex: Expedia
- tour operators, travel agents, direct marketing, meeting planners
/.suppliers - Answer-✅provide the services that tourists need when they travel
ex: Holiday Inn
- accommodations, attractions, transportation, food & beverages
/.external environment - Answer-✅affects all participants in tourism: tourists, promoters,
and suppliers
ex: society/culture, economy, politics, environment
/.Eras of tourism - Answer-✅1) Empire Era
2) Middle Ages and the Renaissance Era
3) Grand Tour Era
4) Mobility Era
5) Modern Era
/.Grand tour era - Answer-✅*A.D. 1613-A.D. 1785*: made travel a status symbol for
wealthy individuals seeking to experience civilized cultures
/.Industrial Revolution - Answer-✅*18th-19th centuries*: gave rise to technological
advances, making travel and trade more efficient
ex: railroad
, /.Thomas Cook - Answer-✅*1841*: organized 1st group tour in England
- 1st *tour operator/intermediary*
/.Wright Brothers - Answer-✅*1903*: usher in era of flight with the first successful
aircraft flight
/.T-model - Answer-✅*1914*: mass production; let people get from place to place
without relying on another persons time and they could travel further
/.WW II ends - Answer-✅*1945*: gave rise to people with time, money, and interest to
travel for pleasure and business; people felt safer
/.franchising - Answer-✅*1950's*: expansion of hotel and motel chains in the US
franchisee is granted the right to engage in offering, selling, or distributing goods or
services under a marketing format which is designed by the franchisor
/.creation of jet engine - Answer-✅*Modern Era- 1952*: faster traveling
/.China - Answer-✅*1984*: State Council of China approves the organization of tours to
Hong Kong and Macao
/.Expedia - Answer-✅*1996*: Microsoft founded Expedia
/.Dennis Tito
TSA - Answer-✅*2001*:
*Dennis Tito*- launched space tourism. pd. $20m for an 8 day trip aboard the
International Space Station
*TSA*- Transportation Security Administration was created to ensure airline passenger
safety in the wake of 9/11 terrorist attacks
/.Facebook - Answer-✅*2004*: Mark Zuckerberg launched the social networking
service
/.AirBnB - Answer-✅*2007*: Air Bed and Breakfast launched, signaling a wave of new
services such as Uber and expanding sharing economy in tourism services
/.geography maps - Answer-✅1) Mercator projection
2) Robinson projection
3) Goode's homolosine projection
With Complete Solutions
/.What are the five features of a *Service Guarantee*? - Answer-✅1. easy to collect
2. meaningful
3. unconditional
4. easy to understand/communicate
5. appropriate compensation for customer's trouble
/.What are the levels of the *Tourism Circle*? - Answer-✅most inner: *Travelers*
inner: *Promoters*
outer: *Suppliers*
most outer: *External Environment*
/.travelers - Answer-✅the focal point of the tourism model
/.promoters - Answer-✅link the travelers to suppliers of services
-let you know about the company
ex: Expedia
- tour operators, travel agents, direct marketing, meeting planners
/.suppliers - Answer-✅provide the services that tourists need when they travel
ex: Holiday Inn
- accommodations, attractions, transportation, food & beverages
/.external environment - Answer-✅affects all participants in tourism: tourists, promoters,
and suppliers
ex: society/culture, economy, politics, environment
/.Eras of tourism - Answer-✅1) Empire Era
2) Middle Ages and the Renaissance Era
3) Grand Tour Era
4) Mobility Era
5) Modern Era
/.Grand tour era - Answer-✅*A.D. 1613-A.D. 1785*: made travel a status symbol for
wealthy individuals seeking to experience civilized cultures
/.Industrial Revolution - Answer-✅*18th-19th centuries*: gave rise to technological
advances, making travel and trade more efficient
ex: railroad
, /.Thomas Cook - Answer-✅*1841*: organized 1st group tour in England
- 1st *tour operator/intermediary*
/.Wright Brothers - Answer-✅*1903*: usher in era of flight with the first successful
aircraft flight
/.T-model - Answer-✅*1914*: mass production; let people get from place to place
without relying on another persons time and they could travel further
/.WW II ends - Answer-✅*1945*: gave rise to people with time, money, and interest to
travel for pleasure and business; people felt safer
/.franchising - Answer-✅*1950's*: expansion of hotel and motel chains in the US
franchisee is granted the right to engage in offering, selling, or distributing goods or
services under a marketing format which is designed by the franchisor
/.creation of jet engine - Answer-✅*Modern Era- 1952*: faster traveling
/.China - Answer-✅*1984*: State Council of China approves the organization of tours to
Hong Kong and Macao
/.Expedia - Answer-✅*1996*: Microsoft founded Expedia
/.Dennis Tito
TSA - Answer-✅*2001*:
*Dennis Tito*- launched space tourism. pd. $20m for an 8 day trip aboard the
International Space Station
*TSA*- Transportation Security Administration was created to ensure airline passenger
safety in the wake of 9/11 terrorist attacks
/.Facebook - Answer-✅*2004*: Mark Zuckerberg launched the social networking
service
/.AirBnB - Answer-✅*2007*: Air Bed and Breakfast launched, signaling a wave of new
services such as Uber and expanding sharing economy in tourism services
/.geography maps - Answer-✅1) Mercator projection
2) Robinson projection
3) Goode's homolosine projection
