Addie was so struck by the imagery of war and suffering in Picasso's epic painting
Guernica that she had tears in her eyes. Which term best describes Addie's response to
this work of art? - correct answer subjective
Consider a dark red and purple sunset over a sparkling breaking wave. What principles
of design interact in this painting? - correct answer color, light, and movement
An art student is sitting on a museum bench staring at a Renaissance painting and
carefully sketching a figure from it. In what way is the student improving his art? -
correct answer The student is using art history to enhance his own knowledge and style.
A detailed painting of the Google logo - correct answer Andy Warhol
A person sitting on a lounge chair - correct answer Leonardo davinci
A scene from a National Park from different angles - correct answer Claude Monet
A hurricane destroying an apartment house - correct answer J.M.W. Turner
Which of these is an example of staging? (Select all that apply). - correct answer slowly
approaching a door that is about to open;
Keeping the main character in motion while everything else in the frame is still
:In the animated film Snow White and the Seven Dwarfs there is a scene in which Snow
White becomes terrified while walking through the dark woods. She runs, turns abruptly
several times, trips and then falls. Which of these principles of design and motion did
the artists most probably use to create this scene? (Select all that apply.) - correct
answer Solid drawing, follow through and overlapping action, straight ahead drawing
Read the following memo. What is the director talking about?MEMO: To - Kathy Jarvis,
Art directorfrom: Fred Takamura, directorhi Kathy,I like the sketches your artists have
provided, but I think they could be a little more detailed. I'll also need to see some
character progression. The colors you gave me are too soft and the lighting too bright at
the beginning. Add some sharp primary colors, and grey the lighting down a bit. Show
me the revised sketches and we'll go over them together. - correct answer The director
is talking about the early stages of an animated production.
Which of these correctly compares the illusion of motion in a painting with the illusion of
motion in an animated film? - correct answer Turner achieved the illusion of motion in
his painting using color and light. Disney animators created motion using "squash and
stretch" drawing.
Alluding to art works you have studied in art history will deepen your own style as an
artist. - correct answer True
, If an artist has been studying and practicing to apply design principles to her art, which
of these will be the most likely result? - correct answer Her employer will trust her with
jobs that must be done quickly.
Which of these scenarios demonstrates why an art director is necessary? - correct
answer An advertising executive looks at a print layout and says, "I don't like it. It's too
odd-looking."
An applicant for the position of art director has a fine reputation as a designer and
innovator, but his supervisor says that he is awkward and uncommunicative around
non-artists. Should the artist be hired as art director? - correct answer No, because he
lacks the finesse needed to deal with both creatives and marketing personnel.
The art director is meeting with the brand strategist. What are they most likely doing? -
correct answer comparing images proposed for an updated logo
Which of these is not a part of the art director's job? - correct answer designing the color
scheme for a print ad
In 2004, Dove launched the Campaign for Real Beauty. Its first ad featured a photo of
women of all sizes and shapes in their underwear. The campaign was huge success.
Which of these statements explain why the campaign succeeded? (Select all that
apply.) - correct answer The image was different from the thin, too-perfect models
usually seen in beauty ads, The image enabled female customers to identify with the
women in the ads
An art director encourages his team to create clear, attractive, photorealistic images for
an ad campaign and presents it to the client. The client says, "It's visually great, but I
don't know what you're selling." What has the art director failed to consider?An art
director encourages his team to create clear, attractive, photorealistic images for an ad
campaign and presents it to the client. The client says, "It's visually great, but I don't
know what you're selling." What has the art director failed to consider? - correct answer
the balance between art and commerce
A candidate for the job of art director for a new game series, to be produced by a major
company, has a degree in fine art and self-taught skills in simulation. Will he get the
job? - correct answer Probably not, because he has no training or experience in
multimedia design and development.
A team is working on a new game. With the deadline approaching, the server crashes.
Which of these steps does the art director NOT do in this situation? - correct answer
brings the server back up
Janet is an art director. She has a phd in Fine Art from the Art Institute in Chicago. Her
children go to private schools, and she and her family spend summers at their cabin in