GA4 Certification
(Skillshop)
Comprehensive
Questions
(Frequently
Tested with
Verified Answers
Graded A+
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1. You would like to export your Google Analytics data to BigQuery to
run queries and combine some of your offline data with Analytics
data. What type of Analytics property can export data to BigQuery? Answer:
Standard or Analytics 360 properties using GA4
2. Which Analytics feature lets you associate your own identifiers
with your individual customers so you can connect their behavior
across different inter- actions on various devices and platforms?
Answer: User-ID
3. You decide to advertise online in a few different places to drive
traffic to your website. You're in your Google Analytics 4 property
and are interested in how these various ads work together on the
path to conversions. In this case, where can you find the
"Conversion paths" report in your Google Analytics 4 property?
Answer: Advertising
4. You have Ads Personalization enabled for your property, but want
to exclude specific events. What does this mean for the data for those
events? Answer: That data will only be used for measurement purposes
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5. You manage a blog that has a few contributing authors. What
could you use to report the name of the author on each article page?
Answer: Custom dimension
6. You collect data on your point-of-sale system that could
complement the data you are sending to Google Analytics from your
website and app. Which of these features allows you to collect and
send events directly to Google Analytics servers? Answer: Measurement
Protocol
7. You want to find techniques that go beyond standard reports so
that you can uncover deeper insights about customer
engagement. Which section of your Google Analytics property
contains this? Answer: Explore
8. Connecting which platform to Analytics allows you to direct
experiments toward specific audiences to test variants of your web
pages? Answer: Optimize
9. One of these features, when enabled, associates event data
collected from users on their app or website with the Google accounts
of users who are signed in and have agreed to share this information.
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