KREFT G202 EXAM 3 ACTUAL EXAM SCRIPT
2026 QUESTIONS AND DETAILED
EXPLANATIONS GRADED A+
◉ McDonald's targeted for Deforestation?. Answer: McDonald's
sources .5% of its soya from the farms in the deforestation of Brazil
Yes it is enough to start a propaganda campaign
McDonalds is a good target for the deforestation
Brand exposed for social issues and customers care
◉ Why are there more NGO Campaigns?. Answer: Communication
costs are decreasing.
Technology makes it easier to organize and manage more
campaigns. Allows more campaigns as technology gets better
Public trust in corporations is declining.
Easier to sway public opinion against firms. 50% of public distrusts
corporate leadership, activists have more trusts
Government bureaucracy is getting thicker.
Lobbying for policy changes takes too long to impact markets.
Government doesn't get anything done, regulation takes a while.
,Businesses are becoming more global.
Inter-government action across countries is hard to organize.
◉ Private Politics. Answer: Private Politics occurs when NGO
activists directly engage private firms with their concerns instead of,
or in addition to, trying to influence normal public policy formation.
The activists target directly the firm.
◉ 3 ways activists can engage in private politics... (hurt there
profits). Answer: 1) Employees perception
2) Consumers (boycott)
3) Investors
◉ Development of Political Issues. Answer: 1) Development stage
2) Politicization stage
3) Legislative stage
4) Implementation stage
◉ Development stage. Answer: Concern about an issue develops
from dissatisfaction of an interest group.
Initially the issue lacks broad appeal or widespread public support.
, This is where only activists know about the issue and are trying to
make it big. They're isolated and no one cares about the issue.
◉ Politicization stage. Answer: Issue commands more public
attention.
Politicians publicly adopt issue as a campaign platform.
Now the activists start to get people's attention with their protests
and extreme actions and beginning to listen about the issue. This is
where they have the most power in influence.
◉ Legislative Stage. Answer: Bill moves through the political process
(House and Senate) to become law, or to get rejected.
Majority yes votes needed to pass the legislation.
If enough politicians can get on board then the issue becomes a real
scenario. It waters down the movement though and activists lose
control at this stage. Now it's on the government
◉ Implementation Stage. Answer: Regulators introduce, implement,
and enforce final rules.
Rules and interpretations can be challenged in the courts.
2026 QUESTIONS AND DETAILED
EXPLANATIONS GRADED A+
◉ McDonald's targeted for Deforestation?. Answer: McDonald's
sources .5% of its soya from the farms in the deforestation of Brazil
Yes it is enough to start a propaganda campaign
McDonalds is a good target for the deforestation
Brand exposed for social issues and customers care
◉ Why are there more NGO Campaigns?. Answer: Communication
costs are decreasing.
Technology makes it easier to organize and manage more
campaigns. Allows more campaigns as technology gets better
Public trust in corporations is declining.
Easier to sway public opinion against firms. 50% of public distrusts
corporate leadership, activists have more trusts
Government bureaucracy is getting thicker.
Lobbying for policy changes takes too long to impact markets.
Government doesn't get anything done, regulation takes a while.
,Businesses are becoming more global.
Inter-government action across countries is hard to organize.
◉ Private Politics. Answer: Private Politics occurs when NGO
activists directly engage private firms with their concerns instead of,
or in addition to, trying to influence normal public policy formation.
The activists target directly the firm.
◉ 3 ways activists can engage in private politics... (hurt there
profits). Answer: 1) Employees perception
2) Consumers (boycott)
3) Investors
◉ Development of Political Issues. Answer: 1) Development stage
2) Politicization stage
3) Legislative stage
4) Implementation stage
◉ Development stage. Answer: Concern about an issue develops
from dissatisfaction of an interest group.
Initially the issue lacks broad appeal or widespread public support.
, This is where only activists know about the issue and are trying to
make it big. They're isolated and no one cares about the issue.
◉ Politicization stage. Answer: Issue commands more public
attention.
Politicians publicly adopt issue as a campaign platform.
Now the activists start to get people's attention with their protests
and extreme actions and beginning to listen about the issue. This is
where they have the most power in influence.
◉ Legislative Stage. Answer: Bill moves through the political process
(House and Senate) to become law, or to get rejected.
Majority yes votes needed to pass the legislation.
If enough politicians can get on board then the issue becomes a real
scenario. It waters down the movement though and activists lose
control at this stage. Now it's on the government
◉ Implementation Stage. Answer: Regulators introduce, implement,
and enforce final rules.
Rules and interpretations can be challenged in the courts.
