CADS 1600 FINAL EXAM QUESTIONS
AND ANSWERS GRADED A+ 2026
Non-store retailers - ANS -distributes products to consumers through means other than a
traditional brick-and-mortar store front
-In the last 20+ years non store retailing has seen tremendous growth
-many were formerly mail-order only
-convenience of delivery
-catalogs have become more & more expensive to produce and reach more people via web!
Examples of non retailers? - ANS Lands End and J. Crew
E-commerce - ANS -is the term often used to describe online retailing via the Internet
-internet allows for easy access to Global Markets
-Not necessary to have an actual store nor spend money on mail catalogs to reach customers
-It is to shop ANYTIME - day or night or in any time zone
Examples of E-commerce - ANS Amazon USPS
@COPYRIGHT 2026/2027 ALL RIGHTS RESERVED
1
,Some issues facing E-commerce - ANS -cyber & data security
-online identity verification
-targeting the best customer for YourStore, Brand, etc.
-customer experience
-customer loyalty
-converting shoppers into paying customers
-competition & competitor analysis
-price and shopping
-product return & refund policies
-choosing best technology for You & your customers
It cost 5X more to acquire... - ANS a new customer then it does to retain an old customer
Television Shopping - ANS -includes shopping networks and infomercials to sell merchandise
-only about 20% sales are apparel ----- still that is millions and millions of dollars
examples of TV shopping - ANS QVC and HSN
Issues Facing Television Shopping - ANS -shrinking audience -non- covid
-struggled during Covid because it is thought of slashed advertising budgets
-last year, QVC reported that 86% of sales came from repeat shoppers
-hasn't really updated since inception
motives for consumer buying - ANS -in past people could often only buy when necessary
-now, discretionary income often larger
@COPYRIGHT 2026/2027 ALL RIGHTS RESERVED
2
, -women still make over 75% of clothing purchases
Reasons people wear clothing? - ANS fashionable, attractive, impress others, be accepted by
friends, peer groups or colleagues, fill an emotional need
Criteria consumers use in fashion selection - ANS aesthetic considerations & practical
considerations
aesthetic considerations - ANS appearance, color, texture, style
practical decisions for buying new clothes - ANS price, fit, comfort, appropriateness, brand or
designer label, fabric performance and care, quality
For what reasons do you buy new clothes for yourself? - ANS worn out, discount, dont look
good anymore, new occasion, dont fit
Fashion - ANS is the style or styles that are popular at a given time
Style - ANS -is any particular characteristic or look in apparel & accessories
-this may come and go in fashion but that specific style will remain that style
Specific styles that remain the same? - ANS Bell Bottoms, Chanel Jacket
Timeliness/Change - ANS occurrence at the right time
Fashion changes because... - ANS 1. It reflects changes in people's lifestyle and current events
@COPYRIGHT 2026/2027 ALL RIGHTS RESERVED
3
AND ANSWERS GRADED A+ 2026
Non-store retailers - ANS -distributes products to consumers through means other than a
traditional brick-and-mortar store front
-In the last 20+ years non store retailing has seen tremendous growth
-many were formerly mail-order only
-convenience of delivery
-catalogs have become more & more expensive to produce and reach more people via web!
Examples of non retailers? - ANS Lands End and J. Crew
E-commerce - ANS -is the term often used to describe online retailing via the Internet
-internet allows for easy access to Global Markets
-Not necessary to have an actual store nor spend money on mail catalogs to reach customers
-It is to shop ANYTIME - day or night or in any time zone
Examples of E-commerce - ANS Amazon USPS
@COPYRIGHT 2026/2027 ALL RIGHTS RESERVED
1
,Some issues facing E-commerce - ANS -cyber & data security
-online identity verification
-targeting the best customer for YourStore, Brand, etc.
-customer experience
-customer loyalty
-converting shoppers into paying customers
-competition & competitor analysis
-price and shopping
-product return & refund policies
-choosing best technology for You & your customers
It cost 5X more to acquire... - ANS a new customer then it does to retain an old customer
Television Shopping - ANS -includes shopping networks and infomercials to sell merchandise
-only about 20% sales are apparel ----- still that is millions and millions of dollars
examples of TV shopping - ANS QVC and HSN
Issues Facing Television Shopping - ANS -shrinking audience -non- covid
-struggled during Covid because it is thought of slashed advertising budgets
-last year, QVC reported that 86% of sales came from repeat shoppers
-hasn't really updated since inception
motives for consumer buying - ANS -in past people could often only buy when necessary
-now, discretionary income often larger
@COPYRIGHT 2026/2027 ALL RIGHTS RESERVED
2
, -women still make over 75% of clothing purchases
Reasons people wear clothing? - ANS fashionable, attractive, impress others, be accepted by
friends, peer groups or colleagues, fill an emotional need
Criteria consumers use in fashion selection - ANS aesthetic considerations & practical
considerations
aesthetic considerations - ANS appearance, color, texture, style
practical decisions for buying new clothes - ANS price, fit, comfort, appropriateness, brand or
designer label, fabric performance and care, quality
For what reasons do you buy new clothes for yourself? - ANS worn out, discount, dont look
good anymore, new occasion, dont fit
Fashion - ANS is the style or styles that are popular at a given time
Style - ANS -is any particular characteristic or look in apparel & accessories
-this may come and go in fashion but that specific style will remain that style
Specific styles that remain the same? - ANS Bell Bottoms, Chanel Jacket
Timeliness/Change - ANS occurrence at the right time
Fashion changes because... - ANS 1. It reflects changes in people's lifestyle and current events
@COPYRIGHT 2026/2027 ALL RIGHTS RESERVED
3
