MKT 320 BOARD EVALUATION 2026
GUARANTEED PASS ANSWERS GRADED A+
● Variety. Answer: the number of merchandise categories a retailer
offers
● assortment. Answer: the number of different items offered in a
merchandise category
● breadth of merchandise. Answer: variety
● depth of merchandise. Answer: assortment
● SKU. Answer: each different item of merchandise is called a stock-
keeping unit
● conventional supermarket. Answer: a large, self-service retail food
store offering groceries, meat, and produce, as well as nonfood items,
such as health and beauty aids and general merchandise.
● Limited assortment supermarkets (extreme value food retailers).
Answer: a supermarket offering only a limited amount SKU's (about
1,500)
, ● supercenter. Answer: are large stores (160,000-200,000 sq. feet) that
combine a supermarket with a full-line discount store aka Walmart
● hypermarket. Answer: large (100,000-300,000 sq. feet) combination
food (60-70%) and general merchandise (30-40%) retailer. Fewer SKU's
than supercenters, more focus on perishable foods
● warehouse club. Answer: A retailer that offers a limited assortment of
food and general merchandise with little service and low prices to
ultimate consumers and small busineesses
● convenience store. Answer: A store that provides a limited variety and
assortment of merchandise at a convenient location in a 2,000 to 3,000
sq. ft store with speedy check-out
● department store. Answer: a retailer that carries a wide variety and
deep assortment, offers considerable customer services, and is organized
into separate departments for displaying merchandise
● soft goods. Answer: nondurable or consumable goods with a shorter
lifespan
● hard goods/durable goods. Answer: manufactured items expected to
last several years
GUARANTEED PASS ANSWERS GRADED A+
● Variety. Answer: the number of merchandise categories a retailer
offers
● assortment. Answer: the number of different items offered in a
merchandise category
● breadth of merchandise. Answer: variety
● depth of merchandise. Answer: assortment
● SKU. Answer: each different item of merchandise is called a stock-
keeping unit
● conventional supermarket. Answer: a large, self-service retail food
store offering groceries, meat, and produce, as well as nonfood items,
such as health and beauty aids and general merchandise.
● Limited assortment supermarkets (extreme value food retailers).
Answer: a supermarket offering only a limited amount SKU's (about
1,500)
, ● supercenter. Answer: are large stores (160,000-200,000 sq. feet) that
combine a supermarket with a full-line discount store aka Walmart
● hypermarket. Answer: large (100,000-300,000 sq. feet) combination
food (60-70%) and general merchandise (30-40%) retailer. Fewer SKU's
than supercenters, more focus on perishable foods
● warehouse club. Answer: A retailer that offers a limited assortment of
food and general merchandise with little service and low prices to
ultimate consumers and small busineesses
● convenience store. Answer: A store that provides a limited variety and
assortment of merchandise at a convenient location in a 2,000 to 3,000
sq. ft store with speedy check-out
● department store. Answer: a retailer that carries a wide variety and
deep assortment, offers considerable customer services, and is organized
into separate departments for displaying merchandise
● soft goods. Answer: nondurable or consumable goods with a shorter
lifespan
● hard goods/durable goods. Answer: manufactured items expected to
last several years
