Answers | Correct Answers
‣ Pharmaceutical development is a high-risk undertaking, in which many
promising leads prove disappointing. (T/F) -✓✓true
‣ Pharmaceutical sales are highest in which geographical regions? -
✓✓The U.S., Western Europe, and Japan
‣ The U.S. accounts for about ____ of the world's pharmaceutical
revenues. -✓✓50%
‣ Which of the following has fueled recent growth in the pharmaceutical
industry? -✓✓population growth and increased life expectancies
‣ According to the manual, which statement accurately describes the
predicted relationship between pharmaceutical companies and genomic
research facilities? -✓✓Partnerships between pharmaceutical companies
and genomic companies will not prove immediately profitable
‣ Prescription drug therapy is not cost-effective for insurance companies
and healthcare providers. (T/F) -✓✓false
,‣ The high price of healthcare is explained by the high price of
medicines. (T/F) -✓✓false
‣ One of the oldest and least effective pharmaceutical marketing
techniques is DTC (direct-to-consumer) advertising. (T/F) -✓✓false
‣ What influences the number of districts in a region? -✓✓the region's
population
‣ What is an example of the regionalization of healthcare delivery
systems? -✓✓California and Florida have different prescription
reimbursement policies
‣ The heart of a pharmaceutical sales team is the regional manager. (T/F)
-✓✓false
‣ Most DMs did not start as representatives. (T/F) -✓✓false
‣ How many territories are in a typical district? -✓✓8 to 12
‣ What is the most effective method for grabbing market share? -
✓✓comparative selling
‣ Pharmaceutical reps mainly visit pharmacies. (T/F) -✓✓false
,‣ It usually only takes 1-2 calls to a physician before he or she commits
to prescribing your product. (T/F) -✓✓false
‣ The pharmacist may dispense a product other than what the physician
prescribed. (T/F) -✓✓true
‣ According to ch. 12 of the manual, which of the following would
classify as "payers"? -✓✓employers
‣ According to the manual, what defines "ethical pharmaceutical
companies"? -✓✓researching and developing novel drugs
‣ One of the most disappointing results of the pharmaceutical industry's
continued investment in R & D is the few new drugs being approved and
in development. (T/F) -✓✓false
‣ Thanks to modern medicines, how long are people newly diagnosed
with HIV expected to live? -✓✓another 50 years
‣ How much has the average American lifespan increased since 1890? -
✓✓almost 30 years
‣ What is a treatment group? -✓✓a group of patients assigned to receive
a specific treatment
, ‣ What is the main difference between a blinded and double-blinded
study? -✓✓in a double blinded study, neither the study staff nor the
study participants know which subjects are in the experimental group
and which are in the control
‣ What does "asymptomatic" mean? -✓✓not exhibiting signs or
symptoms
‣ Which term denotes the study of bodily functions (as opposed to
structures)? -✓✓physiology
‣ In its broadest definition, a drug is any substance that produces a
physical or psychological change in the body. (T/F) -✓✓true
‣ How does the Federal Food, Drug, and Cosmetic Act (FFDCA) define
a drug? -✓✓any substance intended for use in the diagnosis, cure,
mitigation, treatment or prevention of disease, or a substance other than
food intended to affect the structure or function of the body
‣ Which statement about vitamins is correct? -✓✓most of the body's
required vitamins must be taken from outside the body
‣ ADME testing measures the rate at which the body absorbs the drug,
distributes it to the organs necessary to produce the desired effect,