ASSIGNMENT NO.2
SEMESTER 1 2026
, Table Of Contents
INTRODUCTION ........................................................................................................................................ 3
a. Vodacom Group Limited operates in a complex and dynamic external environment across
multiple African markets. Briefly explain the purpose of external environmental analysis in
strategic management. .............................................................................................................................. 3
b. Use a suitable macro-environmental analysis model to analyse three (3) macro-
environmental factors that influence Vodacom Group Limited’s strategic decision-making. Your
answer must explain each factor and apply it to Vodacom using evidence from the integrated
report (9 marks). ......................................................................................................................................... 4
c. Explain how Vodacom’s understanding of its macro-environment contributes to strategic
resilience and long-term value creation (3 marks). ............................................................................... 6
a. Explain the Resource-Based View (RBV) as a framework for analysing an organisation’s
internal environment. (4 marks). .............................................................................................................. 7
b. Evaluate whether these core competencies are likely to provide sustainable competitive
advantage, using appropriate RBV criteria. (3 marks) ......................................................................... 8
a. Best-cost provider strategy (4 marks) ............................................................................................ 9
b. Application of the best-cost provider strategy to Vodacom (6 marks) ....................................... 9
c. Using strategic evaluation criteria from the study guide, critically assess whether
Vodacom’s business-level strategy is appropriate in its competitive environment. (5 marks) ..... 10
CONCLUSION .......................................................................................................................................... 11
References ................................................................................................................................................ 12