conformity - Answers a change in behavior or belief as the result of real or imagined group pressure
1. acceptance
2. compliance
3. obedience - Answers 3 varieties of conformity
1. group size
2. unanimity
3. cohesion
4. status
5. public response
6. prior commitment - Answers conformity is predicted by what 6 things?
Sherif - Answers this person performed the studies of norm formation
social norm - Answers Sherif wondered whether it was possible to observe the emergence of
_______ _____ in the laboratory
isolate
norm formation
autokinetic phenomenon - Answers Sherif wanted to _______ and then experiment with ______
_________. He used an optical illusion known as _____________ _________.
our views of reality are not ours alone - Answers lesson learned from Sherif's norm formation studies
1. central route
2. peripheral route - Answers two paths that lead to persuasion
persuasion - Answers process by which a message induces change in beliefs, attitudes, or behaviors
1. the communicator
2. the message content
3. the channel of communication
4. audience - Answers 4 elements of persuasion
Asch - Answers this person performed studies of conformity and perceptual judgments
insecure
influenced - Answers According to Asch, the more _______ we are about our judgments, the more
__________ we are by others
tell the truth even when others do not - Answers Asch's experiments showed that most people
"____...____"
Because they involved no obvious pressure to conform - there were no rewards for "team play", no
punishments for individuality - Answers Why are Sherif and Asch's studies startling?
Milgram - Answers this person performed studies of obedience and authority
authority
social science - Answers Milgram tests what happens when the demands of ________ clash with the
demands of _______ _______
low
65 - Answers Milgram expected a ____ rate of obedience, but instead it was found that __% of
participants continued beyond expectations
1. Critics argues that Milgram's experiment stressed the participants against their will
2. Critics also argued that the participants' self-concepts/self-esteems might have been altered
3. Milgram stated that the ethical controversy was "terribly overblown" - Answers Ethics of Milgram's
studies: 3 things (2 criticisms and Milgram's response)
no control group - Answers Why are Milgram's studies not considered to be true experiments?
1. they showed how compliance can take precedence over moral sense (compliance > moral sense)
2. they succeeded in pressuring people to go against their own consciences
3. they sensitized us to moral conflicts in our own lives
4. they affirmed two familiar social psychological principles: the link between behaviors and attitudes
and the power of the situation - Answers 4 similarities between Asch and Milgram's studies
compliance - Answers conforming to an expectation or a request without really believing in what you
are doing
insincere, outward - Answers compliance is ________, _________ conformity
1. the "slippery slope" of small requests that can escalate into large ones
2. the framing of shock-giving as the social norm for the situation