with150+ quiz
Questions and Verified Correct Answers
1. A retail chain wants to know which products are frequently
purchased together to optimize store layouts. What type of analysis is
this?
a) Cluster Analysis
b) Regression Analysis
c) Market Basket Analysis
d) Time Series Analysis
Correct Answer: c
2. What is the primary difference between data mining and data
analytics?
a) They are the same thing.
b) Data mining is the process of discovering patterns, while data
analytics is the application of those patterns to make decisions.
c) Data analytics is used for structured data, data mining for
unstructured data.
,d) Data mining is a newer term for the same process.
Correct Answer: b
3. A manager uses intuition and past experience to make a decision
without consulting data. This is an example of:
a) Data-driven decision making
b) Analytical decision making
c) Intuition-based decision making
d) Prescriptive analytics
Correct Answer: c
4. Which type of analytics Correct Answers the question, "What is
likely to happen in the future?"
a) Descriptive
b) Diagnostic
c) Predictive
d) Prescriptive
Correct Answer: c
5. A business dashboard showing last month's sales figures is an
example of which type of analytics?
a) Descriptive
b) Diagnostic
c) Predictive
,d) Prescriptive
Correct Answer: a
6. "Why did sales decrease in the Northeast region last quarter?" This
question is best Correct Answered by which type of analytics?
a) Descriptive
b) Diagnostic
c) Predictive
d) Prescriptive
Correct Answer: b
7. A recommendation engine on a website suggesting products to a
customer is a form of:
a) Descriptive Analytics
b) Diagnostic Analytics
c) Predictive Analytics
d) Prescriptive Analytics
Correct Answer: d
8. A company uses weather data to predict future ice cream sales.
This is an example of:
a) Descriptive Analytics
b) Diagnostic Analytics
c) Predictive Analytics
, d) Prescriptive Analytics
Correct Answer: c
9. What is the main goal of prescriptive analytics?
a) To describe what happened in the past.
b) To forecast future trends.
c) To recommend specific actions to achieve a goal.
d) To identify the root cause of a problem.
Correct Answer: c
10. A logistics company uses an algorithm to determine the most fuel-
efficient delivery routes in real-time. This is an example of:
a) Descriptive Analytics
b) Diagnostic Analytics
c) Predictive Analytics
d) Prescriptive Analytics
Correct Answer: d
Module 2: Data and Visualization
11. Which of the following is an example of categorical (qualitative)
data?
a) Product price
b) Customer age