Digital Marketing Test with Verified Answers

Digital Marketing Test with Verified Answers

Marketing - -the activity, set of institutions, and
processes for creating, communicating, delivering,
and exchanging offerings that have value for leaflets / flyers - -dépliants/ brochures
customers, clients, partners, and
society at large
ads/adverts/advertisements - -publicité

Consumers - -les consommateurs
posters - -affiches

customers / clients - -les clients
tv commercials - -publicité télévisée

a marketing strategy - -une stratégie
commerciale Billboards (US)
Hoardings (UK) - -panneaux publicitaires

promotion - -la promotion
banner ads - -bannières publicitaires

to promote - -promouvoir
free samples - -échantillons gratuits

a brand - -une marque
celebrity endorsement - -marque représentée
par une célébrité
brand image - -image de marque

to endorse - -soutenir / faire la promotion de
Marketers - -les vendeurs

product placement - -le placement de produit
an audience - -un public

Influencers - -les influenceurs
a target audience - -un public cible

items - -objets, articles
to persuade /convince - -persuader, convaincre

to follow - -suivre
needs - -les besoins

to share - -partager
points of sale - -points de vente

word of mouth - -bouche à oreille
pop-up stores - -magasins éphémères
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