and answers 100% correct 2025/2026
Elastic demand - correct answer ✔A situation in which consumer demand is sensitive to changes in
price
Inelastic Demand - correct answer ✔A situation in which an increase or a decrease in price will not
significantly affect demand for the product
Exclusive distribution - correct answer ✔Selling through only one intermediary in a particular
geographic area
Marketing Mix - correct answer ✔Product, Price, Place, Promotion
Introduction stage of product lifestyle - correct answer ✔Characterized by slow sales growth, lack of
profits, high expenses of promotion, selective distribution, and few competitors. The per-customer cost
is high at this stage.
Growth stage of product of lifestyle - correct answer ✔The Product Life Cycle stage in which a product's
sales start climbing quickly
Market Segmentation - correct answer ✔The process of dividing the total market into groups whose
members have similar characteristics.
Maturity Stage of product life cycle - correct answer ✔Initial rapid growth is over and use/sales level
off.
Product life cycle - correct answer ✔Introduction, growth, maturity, decline