TDM Final Question and answers verified
to pass 2025/2026
The greatest distinction between collateral material and other advertising devices is the ____________
of collateral pieces - correct answer ✔Directness
A pulsing approach to promoting business is most often used during the peak periods. - correct answer
✔False
Direct mail is restricted to sales letters accompanied by a glossy convention
brochure - correct answer ✔False
Frequency refers to the number of individuals who are exposed to the ad. - correct answer ✔False
TRN News is a free newsletter for - correct answer ✔Reunion meeting planners
Collateral material includes all of the following except - correct answer ✔outdoor advertising
Educational association meetings are good sources of business in the slow
summer months - correct answer ✔True
The insurance industry is the top user of incentive travel - correct answer ✔True
It is relatively easy to find sources that identify non-profit organizations - correct answer ✔False
to pass 2025/2026
The greatest distinction between collateral material and other advertising devices is the ____________
of collateral pieces - correct answer ✔Directness
A pulsing approach to promoting business is most often used during the peak periods. - correct answer
✔False
Direct mail is restricted to sales letters accompanied by a glossy convention
brochure - correct answer ✔False
Frequency refers to the number of individuals who are exposed to the ad. - correct answer ✔False
TRN News is a free newsletter for - correct answer ✔Reunion meeting planners
Collateral material includes all of the following except - correct answer ✔outdoor advertising
Educational association meetings are good sources of business in the slow
summer months - correct answer ✔True
The insurance industry is the top user of incentive travel - correct answer ✔True
It is relatively easy to find sources that identify non-profit organizations - correct answer ✔False
