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WGU D361 | Business Simulation Master Study Guide D361 – Competitive Analysis & SWOT | questions and answers

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WGU D361 | Business Simulation Master Study Guide D361 – Competitive Analysis & SWOT | questions and answers

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WGU D361 Business Simulation
Master Study Guide D361 –
Competitive Analysis & SWOT
questions and answers

Section 1: D361 – Competitive Analysis & SWOT

Question 1: What is a key strength identified in the SWOT analysis for the
company?

• A: The company cornered the market early with products
• B: The company invested heavily in future technologies
• C: The company faced significant competition from rivals
• D: The company struggled to keep up with demand

Rationale: Early market entry allowed the company to gain strong
customer loyalty and control, ensuring sustained demand and competitive
advantage.

Question 2: Which weakness is highlighted in the SWOT analysis
regarding the company's investment strategy?

• A: The company had no weaknesses in its investment strategy
• B: The company consistently met demand without issues
• C: The company was timid in investing for future growth
• D: The company over-invested in unnecessary equipment

Rationale: Hesitation to invest in additional printers caused stockouts
during high demand, limiting growth potential.

Question 3: What opportunity does the company have according to the
SWOT analysis?
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• A: Reducing prices to attract more customers
• B: Investing in new advertising channels
• C: Adjusting prices to capitalize on high demand
• D: Expanding product lines to reduce costs

Rationale: High demand allows the company to adjust prices strategically
to increase profitability.

Question 4: What is identified as the biggest threat to the company?

• A: Negative customer reviews impacting sales
• B: Stockouts due to not keeping up with demand
• C: Increased competition from new entrants
• D: High production costs affecting profitability

Rationale: Running out of stock can directly hurt customer retention and
revenue, posing a significant risk.

Question 5: How did the company initially advertise its products to reach
its target customers?

• A: By relying solely on word-of-mouth marketing
• B: Through generic television commercials
• C: By using social media influencers exclusively
• D: Through targeted magazine advertising

Rationale: Targeted magazine ads allowed the company to reach its
specific demographic efficiently before expanding digital marketing efforts.

Question 6: What was the primary reason for the company's decision to
expand quickly in the carbon fiber bike market?

• A: To improve the quality of existing products without expanding
• B: To increase the number of product features offered to customers
• C: To reduce production costs by consolidating operations
• D: To secure a large customer base before competitors could enter the
market

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