HOSPITALITY MANAGEMENT-EXAM 1 QUESTIONS AND
ANSWERS NEWEST
revenue per available room - CORRECT ANSWERS the measure of how hospitality is peforming
in the industry
restaurant share of the food dollar - CORRECT ANSWERS 48%
Characterization of hotels - CORRECT ANSWERS full service, limited service, suite hotels, resort,
conventional
Service - CORRECT ANSWERS a derivative product and occurs simultaneously with production.
it is intangible
Service considerations - CORRECT ANSWERS word of mouth, technology
The communication Loop - CORRECT ANSWERS measures service expectations, emphasize info
quality, capture customer's perceptions, communicate to reach every employee, links service
performance to business results
Types of service - CORRECT ANSWERS electronical/mechanical (internet/email), indirect
personal transaction (phone), face to face transactions
Product View - CORRECT ANSWERS emphasize service as a task, controls employee bahavior
Process View - CORRECT ANSWERS emphasize interaction with guest
Companies organizing service - CORRECT ANSWERS implementing service strategy, segmenting
the market, establishing a service culture
, importance of our employees - CORRECT ANSWERS recruit, select, train, evaluate, employee
rewards
Demographics - CORRECT ANSWERS age, income, education, race, gender
Psychographics - CORRECT ANSWERS personality, values, attitudes, interests, lifestyle
Hospitality industry adjusting - CORRECT ANSWERS creating niche markets for younger
customers (fast casual dining, up-tempo lodging)
baby boomers - CORRECT ANSWERS the oldest segment of the U.S., account for 28% of the
population
Supply - CORRECT ANSWERS supply is important because without supply, the hospitality
industry would cease to exist
Supply-land - CORRECT ANSWERS the availability of prime land spots are decreasing,
considered t be near traffic areas, near destinations
Supply-food - CORRECT ANSWERS operators must consider seasonality, effect of the weather,
overfishing, epidemics
Supply-labor - CORRECT ANSWERS managers must consider overall employment rate,
immigration rate, competition for workers, employee turnover, part time vs. full time
Private club - CORRECT ANSWERS break-even operations. a place where people with a
common bond can congregate for a social and/or recreational purpose
ANSWERS NEWEST
revenue per available room - CORRECT ANSWERS the measure of how hospitality is peforming
in the industry
restaurant share of the food dollar - CORRECT ANSWERS 48%
Characterization of hotels - CORRECT ANSWERS full service, limited service, suite hotels, resort,
conventional
Service - CORRECT ANSWERS a derivative product and occurs simultaneously with production.
it is intangible
Service considerations - CORRECT ANSWERS word of mouth, technology
The communication Loop - CORRECT ANSWERS measures service expectations, emphasize info
quality, capture customer's perceptions, communicate to reach every employee, links service
performance to business results
Types of service - CORRECT ANSWERS electronical/mechanical (internet/email), indirect
personal transaction (phone), face to face transactions
Product View - CORRECT ANSWERS emphasize service as a task, controls employee bahavior
Process View - CORRECT ANSWERS emphasize interaction with guest
Companies organizing service - CORRECT ANSWERS implementing service strategy, segmenting
the market, establishing a service culture
, importance of our employees - CORRECT ANSWERS recruit, select, train, evaluate, employee
rewards
Demographics - CORRECT ANSWERS age, income, education, race, gender
Psychographics - CORRECT ANSWERS personality, values, attitudes, interests, lifestyle
Hospitality industry adjusting - CORRECT ANSWERS creating niche markets for younger
customers (fast casual dining, up-tempo lodging)
baby boomers - CORRECT ANSWERS the oldest segment of the U.S., account for 28% of the
population
Supply - CORRECT ANSWERS supply is important because without supply, the hospitality
industry would cease to exist
Supply-land - CORRECT ANSWERS the availability of prime land spots are decreasing,
considered t be near traffic areas, near destinations
Supply-food - CORRECT ANSWERS operators must consider seasonality, effect of the weather,
overfishing, epidemics
Supply-labor - CORRECT ANSWERS managers must consider overall employment rate,
immigration rate, competition for workers, employee turnover, part time vs. full time
Private club - CORRECT ANSWERS break-even operations. a place where people with a
common bond can congregate for a social and/or recreational purpose
