1.breast feeding; a public health priority
Answer has been recognized as a public health priority in tropical
climates since the 1930's, but not until the 1990's in the US
2.costs to prevent needless deaths
Answer less than $6 billion/year worldwide
3.suboptimal breastfeeding
Answer accounts for more than 3,340 maternal and child deaths a
year, 80% are maternal
4.nursing a baby for a year or more
Answer decreases by 10-15% the risk of developing hypertension,
diabetes, hyperlipidemia, and cardiovascular disease
5.women who do not breastfeed
Answer are at greater risk for myocardial infarction and aspects of
metabolic syndrome; are at a greater risk of breast, endometrial, and
ovarian cancer
6.WHO and UNICEF three strategies
Answer for increased breastfeeding initiation and duration in every
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,country
promotion, protection, and support
7.breastfeeding promotion
Answer focuses on advantages of breastfeeding on a person- al,
community, country, or global level
8.breastfeeding protection
Answer focuses on government, manufacturer, and social responsibility
to assure breastfeeding's ability to compete with commercial interests;
includes addressing improper marketing practices; the AAP advices not
to provide formula, company gift bags, and industry-authored handouts;
in the US, state
and local breastfeeding legislation addresses breastfeeding in public,
employment issues, jury duty, family law, mothers in prison, etc.
9.breastfeeding support
Answer focuses on the interaction of "helpers" with family as well as
program development and implementation
10.community expertise
Answer variety of community expertise is needed to promote, protect,
and support breastfeeding
11.International models
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,Answer for integrating breastfeeding promotion, protection, and
support as well as balancing technical information, programs, and
protocols
12.CLC
Answer nationally recognized designation awarded by the ALPP to those
who are exam eligible and pass the exam; have competenct verified
13.CLCs and IBCLCs
Answer health professionals who provide lactation support
14.why is breastfeeding so difficult?
Answer 1. unrealistic expectations
2. lack of timely interventions
15.unrealistic expectations
Answer lack of preparation for what the newborn period would look
like
16.lack of timely interventions
Answer mother's problems at 3 to 7 days posed as the greatest risk to
stopping
17.breastfeeding trends
Answer last 150 years or some rates have declined
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, 18.international code of marketing of breastmilk substitutes (the code)
Answer an international health policy framework to regulate the
marketing of breastmilk sub- stitutes in order to protect breastfeeding
- published by the WHO in 1981
- internationally agreed voluntary code of practice
- written in response to the marketing activities of the infant feeding
indurstry which were promoting formula feeding over breastfeeding,
which in turn was leading to dramatic increases in maternal and infant
morbidity and mortality
- subsequent clarifying and extending resolutions have been passed
by the world health assembly
19.the code
Answer regulates the marketing of breastmilk substitutes which includes
infant formulas, follow-on formulas, and any other food or drink,
together with feeding bottles and teats, intended for babies and young
children; sets standards for the labeling and quality of products and for
how the law should be implemented and monitored within countries
20.restricting marketing
Answer does not mean that the products cannot be made avail- able,
neither does it restrict parents choice; it simply aims to make sure that
their choices are made based on full, impartial information, rather than
misleading, inaccurate, or biased marketing claims
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