ENT 3315 Exam 1 (Allen) 2026 -
Comprehensive Q&A For Certification
Success
Five factors Michael Porter lists that determine the nature and degree of
competition in an industry (Industry Environment): - correct-answer -New
competitors, Substitute products/services, Rivalry, Suppliers, Buyers.
Outside-in Analysis: factors that influence Industry Environment: new competitors
- correct-answer -how easy is it for new competitors to enter the industry?
Outside-in Analysis: factors that influence Industry Environment: substitute
products/services - correct-answer -can customers turn to other products or
services to replace those that the industry offers?
Outside-in Analysis: factors that influence Industry Environment: rivalry - correct-
answer -how intense is the rivalry among existing competitors in the industry?
, 2
Outside-in Analysis: factors that influence Industry Environment: suppliers -
correct-answer -are industry suppliers so powerful that they will demand high
prices for inputs, thereby increasing the company's costs and reducing its profits?
Outside-in Analysis: factors that influence Industry Environment: buyers - correct-
answer -are industry customers so powerful that they will force companies to
charge low prices, thereby reducing profits?
inside-out analysis - correct-answer -search for a startup opportunity can begin
with this because it catalogs the startup's sources of potential strengths (including
those that can reasonably be obtained or created) and the unique competencies
that can be formed from them.
SWOT analysis - correct-answer -Strengths, Weaknesses, Opportunities, and
Threats, an assessment that provides a concise overview of a firm's strategic
situation
broad-based strategy options - correct-answer -companies can choose to build
their strategies around an emphasis on either low cost or differentiation as they
consider how to position themselves relative to their competitors