CAPSIM COMPREHENSIVE TEST BANK FINAL EXAM
2026 -2027 \COMPLETE 300+ QUESTIONS AND
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1. When opening the Excel version of Capstone®, you should do what to Macros?
a. Enable
b. Disable
c. Engage
d. Disarm
e. Does not matter
a. Enable
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2. If there are two identical products, one that has 100% accessibility and one
that has 0% accessibility,
a. the one with 0% accessibility will not sell at all because consumers can't find it.
b. the product with 100% accessibility will outsell the other 2 to 1
providing all other attributes are identical.
c. the one with 0% accessibility will not sell at all because consumers do not know
of it.
d. the product with 0% accessibility will only sell after all other products have
sold in that segment.
e. the product with 100% accessibility will outsell the other 3 to 1
providing all other attributes are identical.
b. the product with 100% accessibility will outsell the
other 2 to 1 providing all other attributes are
identical.
3. How many products does every team start with?
a. One product
b. Four products
c. Ten products
d. Five products
e. None of the above
d. Five products
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4. What are three of the five Segments?
a. Traditional, Low End, Performance
b. Traditional, Low End, Cost End
c. Low End, High End, middle End
d. Median, Size, High End
e. Performance, Size, Cost
a. Traditional, Low End, Performance
5. A segment manager's task is to
a. decide which products enter the segment.
b. verify the products entering and leaving a segment, the margin potential
for those products, capacity level and the distribution system as
compared to competitors.
c. review margin potential for each segment and evaluate the capacity for each
segment compared to the competition.
d. evaluate the capacity for each segment based on total demand and the
competitor's capacity; evaluate the margin potential of all products and the
distribution systems.
e. none of the above.
b. verify the products entering and leaving a
segment, the margin potential for those products,
capacity level and the distribution system as
compared to competitors.
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6. What is the difference between the market segments at the beginning of
the round to the final round?
a. They all drift at an average rate of .7; down and to the right.
b. The fine cuts overlap in the beginning and in year 8 only the rough cuts overlap.
c. The fine and rough cuts overlap in the beginning and by round 8 neither
the fine nor rough cuts overlap.
d. The traditional and low segment rough cuts overlap but all the remaining
segments do not.
e. The High, Traditional and Low segment rough cuts overlap but all the
remaining segments do not.
b. The fine cuts overlap in the beginning and in year
8 only the rough cuts overlap.
7. Successful managers will:
a. Create a strategy
b. Coordinate company activities
c. Analyze the market and its competing products
d. A and B
e. A, B, and C
e. A, B, and C
8. After you have uploaded your decisions to the website, you can change
your official decisions as many times as you want prior to the processing date
and time of the round.
a. True
b. False
a. True
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