Questions and Study Guide
What is an event? - correct answer ✔✔ an organized occasion (meeting, convention, exhibition,
special event, gala, dinner, etc.)
What is a foundation? - correct answer ✔✔ the underlying basis or beginning
What is management? - correct answer ✔✔ process of controlling things or people
3 important resources that event managers utilize - correct answer ✔✔ people, time, money
Key components of an event - correct answer ✔✔ -organized
-temporary in nature
-gatherings of people
-have several related functions
-a display of ritual
-unique experiences
MEEC - correct answer ✔✔ Meetings, Expositions, Events, Conventions
2 components of MEEC - correct answer ✔✔ Planning, producing
Industry of MEEC - correct answer ✔✔ Hospitality and tourism
Divisions fo the industry MEEC falls under - correct answer ✔✔ -food and beverage
, -lodging
-transportation
-attractions
-entertainment
-shopping
MEEC's Key external drivers - correct answer ✔✔ -corporate profit
-per capita disposable income
-time spent on leisure and sports (for concert and event, for part and event planner)
-travel by US and non-US residents (for trade show and conference planning)
Key Features of a mature industry - correct answer ✔✔ -revenue grows at the same pace as the
economy
-company numbers stabilize
-established technologies and processes exist
-total market acceptance of products and brands
-rationalization of low margin products and brands
Convention industry council (CIC) - correct answer ✔✔ -4 signature programs (Sustainability,
industry insights, knowledge, and leadership)
CIC mission - correct answer ✔✔ to provide a form for member organizations to exchange
information on global trends and topics, spread excellence an best practices and guidelines,
collaborate on industry issues, and advocate the value of the MEEC industry
Certified Meeting Professional Program (CMP) - correct answer ✔✔ -created in 1985 by the CIC
looking to accomplish three aims