UARK QUESTIONS AND CORRECT VERIFIED
ANSWERS
Competitors - ANS.... -are firms operating in the same market, offering
similar products, and targeting similar customers
Competitive rivalry - ANS.... -the ongoing set of competitive actions and
competitive responses that occur among firms as they maneuver for an
advantageous market position
Competitive behavior - ANS.... -the set of competitive actions and
competitive responses the firm takes to build or defend its competitive
advantages and to improve its market position
Multimarket competition occurs when firms - ANS.... -compete against each
other in several geographic or product markets
Competitive dynamics - ANS.... -is the total set of competitive actions and
responses taken by all firms competing within a market
A competitor analysis is a technique firms use to understand their
competitive environment by studying competitors' - ANS.... -future
objectives, current strategies, assumptions, and capabilities
To complete a competitor analysis, firms study - ANS.... -market
commonality and resource similarity
, Market commonality - ANS.... -the number of markets with which the firm
and a competitor are jointly involved and the degree of importance of the
individual markets to each
Resource similarity - ANS.... -is the extent to which the firm's tangible and
intangible resources are comparable to a competitor's in terms of both type
and amount.
Market commonality and resource similarity shape the firm's - ANS.... -
awareness, motivation, ability
What are the drivers of competitive behavior - ANS.... -awareness,
motivation,ability.
Awareness refers to - ANS.... -the extent competitors recognize the degree
of their mutual interdependence
Awareness tends to be greatest when - ANS.... -firms have highly similar
resources (in terms of types and amounts) to use when competing against
each other in multiple markets
Motivation concerns - ANS.... -the firm's incentive to take action
Or to respond to a competitor's attack
Ability refers to - ANS.... -the quality of the resources available to the firm to
attack and respond