COMM 205 Quiz 1 Questions And Correct
Answers With Complete Solutions | Graded A+
what does SMAC stand for? (the 4 pillars) - ANSWERS social
mobile
analytics
cloud
what does BT stand for - ANSWERS business technology
BT - ANSWERS application of IT to deliver business capability/automate
business operation
what is BT the result of? - ANSWERS customizing, configuring, implementing,
applying, using IT to produce a business result
CDO - ANSWERS chief digital officer
someone in charge of using new emerging technologies in a business
BTM - ANSWERS business technology management
set of processes/services that unite a firm's BT and BM strategies --> extract total
BT solution value potential
3 main benefits of digital transformation - ANSWERS customer experience
, operational improvements
business model change
customer experience - ANSWERS ensure cross-channel consistency
enhance existing products/services
launch new products/services
operational improvements - ANSWERS enhance productivity of workers
improve internal communication
automate operational processes
business model change - ANSWERS expand to new customers/markets
launch new business models
what would be some barriers to digital transformation that companies would
have? - ANSWERS -no sense of urgency (don't want to take initial risk --> want
other companies to create technology first)
-not enough funding (technology costs a lot to develop)
-limitations of IT systems (what a company's system is capable of)
cultural barriers to digital transformation - ANSWERS competing priorities
("we don't have time for that rn")
lack of familiarity with digital ("we don't know how to do that")
what are the 4 critical dimensions of BTM - ANSWERS business processes
Answers With Complete Solutions | Graded A+
what does SMAC stand for? (the 4 pillars) - ANSWERS social
mobile
analytics
cloud
what does BT stand for - ANSWERS business technology
BT - ANSWERS application of IT to deliver business capability/automate
business operation
what is BT the result of? - ANSWERS customizing, configuring, implementing,
applying, using IT to produce a business result
CDO - ANSWERS chief digital officer
someone in charge of using new emerging technologies in a business
BTM - ANSWERS business technology management
set of processes/services that unite a firm's BT and BM strategies --> extract total
BT solution value potential
3 main benefits of digital transformation - ANSWERS customer experience
, operational improvements
business model change
customer experience - ANSWERS ensure cross-channel consistency
enhance existing products/services
launch new products/services
operational improvements - ANSWERS enhance productivity of workers
improve internal communication
automate operational processes
business model change - ANSWERS expand to new customers/markets
launch new business models
what would be some barriers to digital transformation that companies would
have? - ANSWERS -no sense of urgency (don't want to take initial risk --> want
other companies to create technology first)
-not enough funding (technology costs a lot to develop)
-limitations of IT systems (what a company's system is capable of)
cultural barriers to digital transformation - ANSWERS competing priorities
("we don't have time for that rn")
lack of familiarity with digital ("we don't know how to do that")
what are the 4 critical dimensions of BTM - ANSWERS business processes
