(CMP) EXAM QUESTIONS AND
ANSWERS (VERIFIED AND UPDATED)
Business Value - ANS measured by what outcomes are expected by the business
Strategic Pla - ANS the process by which an organization develops its long-range plan of
action
Development Role - ANS Answers "How will we achieve our organizations mission through
our meetings"
Usually part of senio leadership, actively involved in the process, develops goals for the
organization
Implementation Role - ANS Answers "How will this event achieve org goals?"
typical role for meeting planner, need to fully understand the strategic goals, develops
objectives for goals
Primary Elements of Stategic Planning - ANS Discover, Analysis, Planning
@2026/2027 ALLRIGHTS RESERVED.
,Discovery - ANS developing a deep understanding of the organization, including trends,
business objectives, historical and cultural issues, business cycle, current processes, business
environment, purpose and internal/external assesment
Analysis - ANS required foundation of data; collect, review and analyze data discovered while
researching the organization
Planning - ANS Develop strategic plan based on data recovered and analysis of said data
SMARTER Objectives - ANS Specific, Measurable, Attainable, Relevant, Time-based, Ethical,
Recorded
Mission Statement - ANS defines purpose of an org; remains unchanged over time
Goals - ANS broad and general, expected achievements/outcomes over the long term
horizon; used to achieve mission
Objectives - ANS specific and narrow, used to achieve goal; tie directly to evaluation
measures
Feasibility Factors - ANS Internal: history, financial, human resources, stakeholder
commitment, makerting/brand considerations
External: Audience, industry, economy, legislation/regulation, risks
Feasability Requirements - ANS Resources required: financial, human, marketing and PR,
Tech, Logistical, Event Specific, Legal/Regulatory, eval, sustainability, safety and security
@2026/2027 ALLRIGHTS RESERVED.
, Financial Requirements - ANS -what are the financial needs for the event
-how will financial needs be met
-when will needs be met
Huamn Resource Requirements - ANS -who will produce event and are they equipped
-who needs to be consulted and are they available
-is your team adequately trained
Marketing and PR Requirements - ANS -how does the event reflect/enhance stakeholder
relationships
-how and to whom will the event be promoted
-restrictions/guidelines for promotion
-promotion resources
-how will results be evaluated
Technological Requirements - ANS -Pre/On-site/post Technolog needs
-tech expertise required
Logistical Requirements - ANS -destination and venue requirements
-resources your participants require (accom, f&b, ADA, etc)
Event Specific Requirements - ANS -content and entertainment
Legal Requirements - ANS -local govt
-contracts
@2026/2027 ALLRIGHTS RESERVED.