Edition Brand Certification Test
Questions with Correct Answers.
Who is the CEO of Marriott International? - Answer Tony Capuano
Who is the president of Marriott International? - Answer Stephanie Linnartz
Who is the visionary and creative partner for EDITION? - Answer Ian Schrager
Who is the EDITION collaboration between? What expertise do each of the collaborators
provide that makes it a special relationship. - Answer EDITION is a collaboration between Bill
Marriott and Ian Schrager. It is a combination of Schrager's lifestyle hotels and Marriott's
standards and expectations in the hospitality industry.
Name the 11 EDITION hotels currently open. - Answer 1. The London EDITION
2. The Miami Beach EDITION
3. The New York EDITION
4. The Times Square EDITION
5. The Bodrum EDITION
6. The Barcelona EDITION
7. The Shanghai EDITION
8. The Abu Dhabi EDITION
9. The West Hollywood EDITION
10. The Sanya EDITION
11. The Tokyo EDITION, Toranomon
What is the next EDITION hotel due to be opened? - Answer The Reykjavik EDITION
What hotel category does the EDITION brand fit into? - Answer Luxury Lifestyle
What does EDITION sell? - Answer We sell experiences and memories.
Why can EDITION command a premium rate? - Answer By connecting with people on an
emotional level.
Name our four (4) core values. - Answer 1. PASSION
, 2. AUTHENTICITY
3. SOPHISTICATION
4. ENCHANTMENT
How do we use our core values? - Answer These are the pillars of the brand. We use them as
the basis for all decision making.
What is the goal of our Standards of Sophistication of Neverland? - Answer To identify and
eliminate bad service habits that negatively impact the guest experience.
Name FIVE of the items on the Neverland list. - Answer 1. Never ignore a guest
2. Never use personal cell phones while on duty.
3. Never use public restrooms while in uniform
4. Never use public entrances
5. Never use radios in public without an earpiece attached
6. Never eat, drink, or smoke in public view
7. Never knock through privacy sign
8. Never blame policies or another department
9. Never lean, use good language
10. Never complain to a guest
11. Never argue with a guest
12. Never project your personal preferences
13. Never get caught without your ETHOS card
14. Never chew gum
15. Never screen phone calls
16. Never forget you represent modern luxury
17. Never accept mediocrity
18. Never refer to a guest as a customer!
19. Never F*@& with the lookbooks, including lighting and sound levels
20. Never BOH doors open
What is the purpose of our ETHOS? - Answer It's a statement that encapsulates our mission,
Core Values, and our service philosophy all in one. It describes how we want it to feel to our
guests and what are roles are as employees.
Questions with Correct Answers.
Who is the CEO of Marriott International? - Answer Tony Capuano
Who is the president of Marriott International? - Answer Stephanie Linnartz
Who is the visionary and creative partner for EDITION? - Answer Ian Schrager
Who is the EDITION collaboration between? What expertise do each of the collaborators
provide that makes it a special relationship. - Answer EDITION is a collaboration between Bill
Marriott and Ian Schrager. It is a combination of Schrager's lifestyle hotels and Marriott's
standards and expectations in the hospitality industry.
Name the 11 EDITION hotels currently open. - Answer 1. The London EDITION
2. The Miami Beach EDITION
3. The New York EDITION
4. The Times Square EDITION
5. The Bodrum EDITION
6. The Barcelona EDITION
7. The Shanghai EDITION
8. The Abu Dhabi EDITION
9. The West Hollywood EDITION
10. The Sanya EDITION
11. The Tokyo EDITION, Toranomon
What is the next EDITION hotel due to be opened? - Answer The Reykjavik EDITION
What hotel category does the EDITION brand fit into? - Answer Luxury Lifestyle
What does EDITION sell? - Answer We sell experiences and memories.
Why can EDITION command a premium rate? - Answer By connecting with people on an
emotional level.
Name our four (4) core values. - Answer 1. PASSION
, 2. AUTHENTICITY
3. SOPHISTICATION
4. ENCHANTMENT
How do we use our core values? - Answer These are the pillars of the brand. We use them as
the basis for all decision making.
What is the goal of our Standards of Sophistication of Neverland? - Answer To identify and
eliminate bad service habits that negatively impact the guest experience.
Name FIVE of the items on the Neverland list. - Answer 1. Never ignore a guest
2. Never use personal cell phones while on duty.
3. Never use public restrooms while in uniform
4. Never use public entrances
5. Never use radios in public without an earpiece attached
6. Never eat, drink, or smoke in public view
7. Never knock through privacy sign
8. Never blame policies or another department
9. Never lean, use good language
10. Never complain to a guest
11. Never argue with a guest
12. Never project your personal preferences
13. Never get caught without your ETHOS card
14. Never chew gum
15. Never screen phone calls
16. Never forget you represent modern luxury
17. Never accept mediocrity
18. Never refer to a guest as a customer!
19. Never F*@& with the lookbooks, including lighting and sound levels
20. Never BOH doors open
What is the purpose of our ETHOS? - Answer It's a statement that encapsulates our mission,
Core Values, and our service philosophy all in one. It describes how we want it to feel to our
guests and what are roles are as employees.
