PARDOT SPECIALIST CERTIFICATION
EXAM QUESTIONS AND
CORRECT DETAILED VERIFIED ANSWERS LATEST
EXAM UPDATE
What four categories are included in the Pardot menu navigation?
A.Campaigns, Prospects, Pardot Reports, and Pardot Settings
B.Automation, Lead Nurturing, Engagement Studio, and Reports
C.Marketing, Leads, Reports, and Admin
D.Automation, Connectors, Reports, and Lead Nurturing - CORRECT
ANSWER ✔✔Campaigns, Prospects, Pardot Reports, and Pardot Settings
The Prospects Created table tabulates and displays prospects who have:
A.Been exported from Pardot via the Export Wizard.
B.Interacted with a Pardot asset in the last 24 hours.
C.Converted via a form submission.
D.Visited any website that has Pardot tracking code added. - CORRECT
ANSWER ✔✔Converted via a form submission.
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,What are the four default user roles in Pardot?
A.System Administrator, Developer, Sales Manager, Sales User
B.Admin, Marketing User, Sales Manager, Sales User
C.Admin, Marketing User, Partner User, Sales User
D.Developer, Marketing User, Sales Manager, Sales User - CORRECT
ANSWER ✔✔Admin, Marketing User, Sales Manager, Sales User
Your company has a field in Salesforce that captures product preferences, and
you'd like to use that information in Pardot. You should:
A.Create a custom field in Pardot and map it to the corresponding field in
Salesforce.
B.Export the field information from Salesforce and import it into Pardot.
C.Select a default field in Pardot to map to the desired field in Salesforce.
D.Manually update prospect records to reflect their product preferences. -
CORRECT ANSWER ✔✔Create a custom field in Pardot and map it to the
corresponding field in Salesforce.
What type of data can you use as the basis of progressive profiling in Pardot?
A.Only the prospect score
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, B.Only blank field values C.Any existing data in fields
D.Only the prospect grade - CORRECT ANSWER ✔✔Any existing data
in
fields
Why would a company choose to use form handlers over a form within Pardot?
A.To maintain an existing lead generation strategy.
B.To protect against bot submissions.
C.To access form views and error data in Pardot.
D.To use form submissions as criteria for automation rules. - CORRECT
ANSWER ✔✔To maintain an existing lead generation strategy.
Select a benefit of hosting a landing page in Pardot.
A.You can use landing page views and submissions in automations.
B.You can develop your landing page with the help of a graphic designer.
C.You can maintain existing site navigation.
D.You can control the SEO results for the landing page. - CORRECT
ANSWER ✔✔You can use landing page views and submissions in
automations.
Why would you create a custom layout template for a landing page?
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EXAM QUESTIONS AND
CORRECT DETAILED VERIFIED ANSWERS LATEST
EXAM UPDATE
What four categories are included in the Pardot menu navigation?
A.Campaigns, Prospects, Pardot Reports, and Pardot Settings
B.Automation, Lead Nurturing, Engagement Studio, and Reports
C.Marketing, Leads, Reports, and Admin
D.Automation, Connectors, Reports, and Lead Nurturing - CORRECT
ANSWER ✔✔Campaigns, Prospects, Pardot Reports, and Pardot Settings
The Prospects Created table tabulates and displays prospects who have:
A.Been exported from Pardot via the Export Wizard.
B.Interacted with a Pardot asset in the last 24 hours.
C.Converted via a form submission.
D.Visited any website that has Pardot tracking code added. - CORRECT
ANSWER ✔✔Converted via a form submission.
Page 1 of 23
,What are the four default user roles in Pardot?
A.System Administrator, Developer, Sales Manager, Sales User
B.Admin, Marketing User, Sales Manager, Sales User
C.Admin, Marketing User, Partner User, Sales User
D.Developer, Marketing User, Sales Manager, Sales User - CORRECT
ANSWER ✔✔Admin, Marketing User, Sales Manager, Sales User
Your company has a field in Salesforce that captures product preferences, and
you'd like to use that information in Pardot. You should:
A.Create a custom field in Pardot and map it to the corresponding field in
Salesforce.
B.Export the field information from Salesforce and import it into Pardot.
C.Select a default field in Pardot to map to the desired field in Salesforce.
D.Manually update prospect records to reflect their product preferences. -
CORRECT ANSWER ✔✔Create a custom field in Pardot and map it to the
corresponding field in Salesforce.
What type of data can you use as the basis of progressive profiling in Pardot?
A.Only the prospect score
Page 2 of 23
, B.Only blank field values C.Any existing data in fields
D.Only the prospect grade - CORRECT ANSWER ✔✔Any existing data
in
fields
Why would a company choose to use form handlers over a form within Pardot?
A.To maintain an existing lead generation strategy.
B.To protect against bot submissions.
C.To access form views and error data in Pardot.
D.To use form submissions as criteria for automation rules. - CORRECT
ANSWER ✔✔To maintain an existing lead generation strategy.
Select a benefit of hosting a landing page in Pardot.
A.You can use landing page views and submissions in automations.
B.You can develop your landing page with the help of a graphic designer.
C.You can maintain existing site navigation.
D.You can control the SEO results for the landing page. - CORRECT
ANSWER ✔✔You can use landing page views and submissions in
automations.
Why would you create a custom layout template for a landing page?
Page 3 of 23
