Entrepreneurship Test 2 2026 _ Study Guide & Practice Questions.pdf Entrepreneurship Test 2 2026 _ Study Guide & Practice Questions.pdf Entrepreneurship Test 2 2026 _ Study Guide & Practice Questions.pdf
Entrepreneurship Test 2
2026 | Study Guide &
Practice Questions
Guidehttps://www.stuvia.com/dashboard!@_)#*)(@$)($@*($@)($@*_
Entrepreneurship Test 2 2026 _ Study Guide & Practice Questions.pdf Entrepreneurship Test 2 2026 _ Study Guide & Practice Questions.pdf Entrepreneurship Test 2 2026 _ Study Guide & Practice Questions.pdf
,Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf
Don't know?
Terms in this set (82)
Business Plan A written summary of an entrepreneur's proposed business venture,
its operational and financial details, its marketing opportunities and
strategy, and its managers' skills and abilities
Three tests of business plans Reality test, competitive test, value test
Elements of a business plan Title page and table of contents, the executive summary, mission and
vision statement, description of the firm's product or service, business
and industry profile, competitor analysis, market entry strategy,
marketing strategy, showing customer interest, documenting market
claims, target market, advertising and promotion, market size and
trends, location, pricing, distribution, entrepreneurs' and managers'
resumes, plan of operation, pro forma (projected) financial
statements, the loan or investment proposal
Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf
, Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf
Feature A descriptive fact about a product or service
Benefit What a customer gains from a product or service
5 c's of capital Capital, capacity, collateral, character, conditions
How to make a pitch Your company and its products and services, the problem to be
solved, a description of your company's solution to the problem, your
company's business model, your company's competitive edge, a clear
exit plan
Intellectual capital One source of a company's company's competitive advantage, which
consists of human, structural, and customer capital
Three components of intellectual capital Human capital, structural capital, customer caption
Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf
Entrepreneurship Test 2
2026 | Study Guide &
Practice Questions
Guidehttps://www.stuvia.com/dashboard!@_)#*)(@$)($@*($@)($@*_
Entrepreneurship Test 2 2026 _ Study Guide & Practice Questions.pdf Entrepreneurship Test 2 2026 _ Study Guide & Practice Questions.pdf Entrepreneurship Test 2 2026 _ Study Guide & Practice Questions.pdf
,Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf
Don't know?
Terms in this set (82)
Business Plan A written summary of an entrepreneur's proposed business venture,
its operational and financial details, its marketing opportunities and
strategy, and its managers' skills and abilities
Three tests of business plans Reality test, competitive test, value test
Elements of a business plan Title page and table of contents, the executive summary, mission and
vision statement, description of the firm's product or service, business
and industry profile, competitor analysis, market entry strategy,
marketing strategy, showing customer interest, documenting market
claims, target market, advertising and promotion, market size and
trends, location, pricing, distribution, entrepreneurs' and managers'
resumes, plan of operation, pro forma (projected) financial
statements, the loan or investment proposal
Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf
, Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf
Feature A descriptive fact about a product or service
Benefit What a customer gains from a product or service
5 c's of capital Capital, capacity, collateral, character, conditions
How to make a pitch Your company and its products and services, the problem to be
solved, a description of your company's solution to the problem, your
company's business model, your company's competitive edge, a clear
exit plan
Intellectual capital One source of a company's company's competitive advantage, which
consists of human, structural, and customer capital
Three components of intellectual capital Human capital, structural capital, customer caption
Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf Entrepreneurship Test 2.pdf
