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How Information Systems Transform Redefined concepts of software and computing
Business
New Technologies Have... crushed costs
fueled data-driven decision making
raised privacy and security concrens
Changes in business ----> Changes in Jobs and New Opportunities
Technology: Radically changing business landscapes
Based on new and evolving business models and strategies have rapidly changed
technology
Airbnb
Uber
percentage of firms failing at digital 72%
transformation
Social Media Firm use it for new product ideas, for millions in sales,
and to vet and build trust
With promise comes peril
social media is a tool for democratization and misinformation
Most exciting topic in business management information systems
,Three changes that are affecting the mobile digital platform
companies world wide and the reason
that management information systems Growth of "big data" including the Internet of Things
is the most exciting topic in business (IoT)
Growth of "cloud computing"
Data analytics, business intelligence, Driving discovery and innovation
and so-called machine learning are
redefining modern marketing
creating a shifting knife-edge of privacy concerns
that can shred corporate reputations if mishandled
tech knowledge has become a Key Differentiator for a job seeker
With computing getting cheaper and everywhere
faster it is being used..
in your pocket
in your vacuum
on the radio frequency identification (RFID) tags that
track your luggage at the airport
all modern managerial disciplines technology
have been impacted by...
Dimensions of Information System Organizations
Information Systems are more than
Computers Technology
People
,An information system provides a important business problems or challenges facing
solution to the firm
Danger of relying on technology sustainable competitive advantage
firms strive for sustainable competitive difficult to achieve to the rapid emergence of new
advantage products and new competitors
Sustainable competitive advantage financial performance that consistently outperforms
industry averages
Porter's reason for firms suffering because many firms define themselves according to
aggressive margins eroding their operation effectiveness instead of their strategic
competition positioning
Operational effectiveness performing the same tasks better than rivals
effective, but not usually sufficient
However, everyone wants to be better which can
lead to sameness.
critical role in strategic differences
Strategic Positioning performing different activities than rivals, or the same
activities in a different way
differentiation
Resourced based view of competitive to maintain sustainable competitive advantage, a firm
advantage must control a set of exploitable resources that has
four critical characteristics (valuable, rare, imperfectly
imitable, non-sustitutable)
resource-based thinking helps to avoid entering
markets simply because growth is spotted
, Four critical characteristics of 1. Valuable
resources 2. Rare
3. Imperfectly imitable
4. Non-substitutable
Powerful resources: Imitation- imitation-resistant value chain
Resistant Value Chains
Value Chain
Imitation-resistant value chain a way of doing business that competitors struggle to
replicate and that involves technology in a key
enabling role
creates competitive advantage
value chain set of activities through which a product or service is
created and delivered to customers
Using information systems to achieve Support Activities--->margin
competitive advantage Firm Infrastructure
Human Resource Management
Technology Development
Procurement
Primary Activities--->margin
Inbound Logistics
Operations
Outbound Logistics
Marketing and Sales
Services