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Practice questions for this set
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FIB; __________ has emerged as a channel capable of reaching over 75 million
consumers due to it's location-based messages and services. Including cashless
payments.
Choose an answer
1 Iphone/Apps 2 False, they're ranked 15th.
3 True 4 False, it's sharpened the differences.
Don't know?
Terms in this set (193)
False, they're ranked 15th. T or F; The United States is in the top 10 in home
broadband access.
True T or F; Many of the world's most successful
technology firms were created by young people.
,Technology Firm Term; An organization that has had tremendous
impact on consumers and businesses across
industries.
Microsoft (Bill Gates), Dell (Michael List; Examples of technology Firm.
Dell), Facebook (Mark Zuckerberg),
Apple (Steve Jobs), LinkExchange
(Tony Hsieh), Google (Sergey Brin,
Larry Page), Amazon (Jeff Bezos).
Moore's Law in IS Term; The idea that as computing becomes faster
and cheaper, it will permeate all aspects of our life.
Software as a Service Term; SaaS
True T or F; No matter what field you are in, your career
will be shaped by the forces of technology.
False, they all are impacted by some T or F; there are only a handful of managerial
degree. disciplines today that aren't impacted by technology.
False, they is a constant creation of T or F; Tech firms only have a dozen new firms on the
new firms market each year.
Initial Public Stock Offerings Term; IPO
Technology FIB; __________ is considered an opportunity catalyst and
disruptive wealth destroyer.
Lending capital, evaluating Short; How do finance careers interact with tech
investments of a tech firm, managing firms?
portfolios.
True T or F; Modern finance wouldn't exist with out tech.
- Digital Transfers instead of in-person Short; How has tech changed the way finance works
- Real time, Online stock exchange globally?
- Protection through IT security
, Sarbanes-Oxley Act Term; A law passed by Congress that requires the
CEO and CFO to certify that their firm's financial
statements are accurate. Pushing accounting and
technology to work hand in hand.
True T or F; all major accounting firms have a secondary
tech-focused consulting practice.
True T or F; accounting firms secondary tech-centric
consulting firms have out grown their parent
company.
False, They're strong similarities T or F; there are few similarities between auditing
between auditing and information skills and the skills needed in tech-based disciplines.
security/privacy.
False, the skill set in today's marketing T or F; while technology has advanced the marketing
world is vastly different than previous landscape, the base-skills are not much different
generations. from previous generations.
- Tracking and monitoring the online List; Ways technology has shaped marketing.
consumer experience
- Tailored shopping experience
- Algorithmic marketing (right
product, right place, right time)
- Meta data tracking
- Immediate feedback/assessment
from failures
- Data analytics from shopping
patterns
True T or F; most firms are shifting from traditional
marketing media to digital marketing because it is
easier to track it's return value.
Iphone/Apps FIB; __________ has emerged as a channel capable of
reaching over 75 million consumers due to it's
location-based messages and services. Including
cashless payments.