CERTIFICATION EVALUATION TEST PAPER 2026
COMPLETE STUDY QUESTIONS WITH
CORRECT ANSWERS
◉ The purpose of the social profile picker in the Compose Box is to:
A) select or deselect your existing social networks you'd like to
connect to with your
Hootsuite account
B) select the social networks you'd like to monitor for activity
relevant to your brand
C) pick the social networks for which you'd like to generate a
statistics report about your
publishing efforts
D) identify the social networks to which you'd like to publish your
message. Answer: D) identify the social networks to which you'd like
to publish your message
◉ There are three permission types at the organizational level
within Hootsuite: A) Executive, Administrator, Standard
B) Super Admin, Admin and Default
C) Super-Admin, Manager, Employee
,D) Standard, Expedited, Super Admin E) Ringleader, Foot Soldier,
Jester. Answer: B) Super Admin, Admin and Default
◉ To begin using Hootsuite, you need to connect your social media
accounts. Two areas where you can add a social network are: (pick
two)
A) Navigation Bar
B) Engagement view (also known as streams view) C) Account
View/User Profile
D) Compose Box
E) Quick Search. Answer: B) Engagement view (also known as
streams view)
C) Account View/User Profile
◉ ___________________ allows you to assign specific social messages to
certain members of your team, ensuring the message reaches most
appropriate person to respond.
A) Hootsuite's Assignments' functionality B) Message Analytics
C) Hootsuite's 'Team Flow' feature
D) Approvals Queue
E) Internal Tagging feature. Answer: A) Hootsuite's Assignments'
functionality
,◉ What is the main benefit of using Hootsuite to interact with your
social media audiences, rather than doing so natively from the social
networks themselves?
A) When engaging on social networks natively, you can't use the
'auto-respond' feature for comments and mentions.
B) Hootsuite allows you to see the contents of private profiles,
providing more thorough and accurate customer insights
C) Hootsuite provides deeper insights into users' profiles than is
found on the networks themselves
D) Hootsuite more accurately estimates the dollar value of a Like,
Share, and Retweet
E) Monitoring and responding to comments and mentions in
Hootsuite is more efficient, and there's less of a chance an important
engagement opportunity will be missed. Answer: E) Monitoring and
responding to comments and mentions in Hootsuite is more
efficient, and there's less of a chance an important engagement
opportunity will be missed
◉ To effectively promote an upcoming fundraising event, social
media managers might find it helpful to employ the following
features of the Compose Box simultaneously:
A) "Geo-target" Tweets by country, tweet multiple images in a
gallery format, save a tweet as a draft for future re-use
B) Assign a tweet from an important attendee to your colleague for
response, bulk upload multiple promotional messages for the event
with a .csv file, "geo-search" for mentions of your event hashtag
, C) Auto-schedule important messages, shrink long links into owly
links, track click through rates for owly links
D) "Geo-search" for mentions of your event hashtag, create twitter
lists with high profile attendees, monitor analytics data for
sentiment around your event. Answer: D) "Geo-search" for mentions
of your event hashtag, create twitter lists with high profile
attendees, monitor analytics data for sentiment around your event
◉ To find and engage in Twitter conversations happening in specific
geographical areas that are relevant to your company, you should
use:
A) Hootsuite campaigns
B) geo-targeted messages
C) geo-search streams
D) Internal/External Tagging
E) the Hootsuite Surveillance feature. Answer: C) geo-search
streams
◉ Overview and Boards are modules within which Hootsuite
product? A) Hootsuite Metrics
B) Hootsuite Campaigns
C) Hootsuite Ads
D) Hootsuite Publisher
E) Hootsuite Analytics. Answer: E) Hootsuite Analytics