HOOTSUITE CERTIFICATION EXAMS
COMPREHENSIVE STUDY GUIDE 2026
PRACTICE QUESTIONS AND ACCURATE
ANSWERS GRADED A+
◉ Hootsuite Mobile gives you access to:
A) Publisher, Comments, Compose Box, Search, Insights
B) Streams, Campaigns, Search, Insights, Settings
C) Publisher, Streams, Campaigns, Insights, Settings
D) Streams, Content Library, Insights, Search and Settings
E) Streams, Publisher, Compose box, Search and Settings. Answer:
E) Streams, Publisher, Compose box, Search and Settings
◉ When assigning an incoming Facebook comment to a team
member for a response, why might you want to include a
personalized note with the assignment? (pick two)
A) A team member needs to press 'Accept' to an accompanying
personalized note in order for it to enter into their queue
B) To explain to a team member why you chose them to handle it
C) You aren't able to provide personalized notes along with an
Assignment
D) To give context about the incoming comment (e.g., that it's a
complaint from a
,well known customer). Answer: B) To explain to a team member
why you chose them to handle it
D) To give context about the incoming comment (e.g., that it's a
complaint from a
well known customer)
◉ When composing a tweet with images attached in Hootsuite, bear
in mind that ___ characters are used up by the photos
A) 24 B) 240 C) 5 D) 100. Answer: A) 24
◉ When using the Instagram integration for Hootsuite, why might
you want to set up a search stream for certain user profiles?
A) so you can frequently and easily engage with key influencer's
content and potentially draw their attention back to your profile
B) to publicly display that you've included them in an Instagram List
- which can be helpful for forging connections with key influencers
C) to keep track of who has unfollowed you
D) so you can track the conversations happening in your area and
efficiently connect with potential new customers
E) you cannot search by Instagram user profile in Hootsuite, only
location, hashtag, and search term/phrase. Answer: A) so you can
frequently and easily engage with key influencer's content and
potentially draw their attention back to your profile
,◉ There are several ways you can schedule messages in Hootsuite.
Which of the following doesn't belong?
A) From within the Compose Box (manual and auto-schedule) B)
Using the bulk uploader
C) From within the calendar view in the Publisher
D) From the drop down menu in a search stream. Answer: D) From
the drop down menu in a search stream
◉ It's important to consider adjusting a user's Social Network
permissions (or access) because:
A) it allows customer service queries to be 'auto-assigned' to the
relevant team
B) you may not want every team or member to have access to every
social network C) it's a required step for posting anything to a social
network
D) without it, the network won't appear in the Social Profile Picked
in the Compose Box. Answer: B) you may not want every team or
member to have access to every social network
◉ Hootsuite's mobile app let's you see all the posts you've scheduled
and adjust publishing times to fine tune how you're targeting your
audience. You can access this functionality in the ___________
A) Teams and Assignments
B) Streams
C) Publisher
, D) Search and Settings
E) Compose Box. Answer: C) Publisher
◉ Clicking the Settings Icon in Hootsuite Campaigns let's you specify
things like how often people can submit entries. When you're getting
started, a good rule of thumb is to:
A) Hootsuite Campaigns sets this number automatically for you; it's
not user-specifiable
B) let people submit only one entry for the life of the campaign;
allowing more may put you in breach of a social network's Terms of
Service agreement
C) let people cast one entry per day; this will keep dedicated fans
coming back, without overwhelming the campaign
D) let people submit as many entries as they wish; this will engage
your most motivated contestants. Answer: C) let people cast one
entry per day; this will keep dedicated fans coming back, without
overwhelming the campaign
◉ To find all mentions of your competitor's branded hashtag within
a given radius of a store you've opened up in a new city, you should:
A) set up a geo-search stream, filtered by the hashtag AND the
desired radius around the geocode for the new store
B) create a private Twitter List for your competitor and filter the
search results by Followers AND branded hashtag
COMPREHENSIVE STUDY GUIDE 2026
PRACTICE QUESTIONS AND ACCURATE
ANSWERS GRADED A+
◉ Hootsuite Mobile gives you access to:
A) Publisher, Comments, Compose Box, Search, Insights
B) Streams, Campaigns, Search, Insights, Settings
C) Publisher, Streams, Campaigns, Insights, Settings
D) Streams, Content Library, Insights, Search and Settings
E) Streams, Publisher, Compose box, Search and Settings. Answer:
E) Streams, Publisher, Compose box, Search and Settings
◉ When assigning an incoming Facebook comment to a team
member for a response, why might you want to include a
personalized note with the assignment? (pick two)
A) A team member needs to press 'Accept' to an accompanying
personalized note in order for it to enter into their queue
B) To explain to a team member why you chose them to handle it
C) You aren't able to provide personalized notes along with an
Assignment
D) To give context about the incoming comment (e.g., that it's a
complaint from a
,well known customer). Answer: B) To explain to a team member
why you chose them to handle it
D) To give context about the incoming comment (e.g., that it's a
complaint from a
well known customer)
◉ When composing a tweet with images attached in Hootsuite, bear
in mind that ___ characters are used up by the photos
A) 24 B) 240 C) 5 D) 100. Answer: A) 24
◉ When using the Instagram integration for Hootsuite, why might
you want to set up a search stream for certain user profiles?
A) so you can frequently and easily engage with key influencer's
content and potentially draw their attention back to your profile
B) to publicly display that you've included them in an Instagram List
- which can be helpful for forging connections with key influencers
C) to keep track of who has unfollowed you
D) so you can track the conversations happening in your area and
efficiently connect with potential new customers
E) you cannot search by Instagram user profile in Hootsuite, only
location, hashtag, and search term/phrase. Answer: A) so you can
frequently and easily engage with key influencer's content and
potentially draw their attention back to your profile
,◉ There are several ways you can schedule messages in Hootsuite.
Which of the following doesn't belong?
A) From within the Compose Box (manual and auto-schedule) B)
Using the bulk uploader
C) From within the calendar view in the Publisher
D) From the drop down menu in a search stream. Answer: D) From
the drop down menu in a search stream
◉ It's important to consider adjusting a user's Social Network
permissions (or access) because:
A) it allows customer service queries to be 'auto-assigned' to the
relevant team
B) you may not want every team or member to have access to every
social network C) it's a required step for posting anything to a social
network
D) without it, the network won't appear in the Social Profile Picked
in the Compose Box. Answer: B) you may not want every team or
member to have access to every social network
◉ Hootsuite's mobile app let's you see all the posts you've scheduled
and adjust publishing times to fine tune how you're targeting your
audience. You can access this functionality in the ___________
A) Teams and Assignments
B) Streams
C) Publisher
, D) Search and Settings
E) Compose Box. Answer: C) Publisher
◉ Clicking the Settings Icon in Hootsuite Campaigns let's you specify
things like how often people can submit entries. When you're getting
started, a good rule of thumb is to:
A) Hootsuite Campaigns sets this number automatically for you; it's
not user-specifiable
B) let people submit only one entry for the life of the campaign;
allowing more may put you in breach of a social network's Terms of
Service agreement
C) let people cast one entry per day; this will keep dedicated fans
coming back, without overwhelming the campaign
D) let people submit as many entries as they wish; this will engage
your most motivated contestants. Answer: C) let people cast one
entry per day; this will keep dedicated fans coming back, without
overwhelming the campaign
◉ To find all mentions of your competitor's branded hashtag within
a given radius of a store you've opened up in a new city, you should:
A) set up a geo-search stream, filtered by the hashtag AND the
desired radius around the geocode for the new store
B) create a private Twitter List for your competitor and filter the
search results by Followers AND branded hashtag
