ACTUAL QUESTIONS AND CORRECT
ANSWERS
What is Research? - CORRECT ANSWER The process of discovering answers to questions by
using scientific and systematic procedures
Social Science Research - CORRECT ANSWER Draws on the scientific method to study social
phenomena
Quantitative and qualitative research.
Recognizes that the researcher is human
Is dynamic
Is contextually bound by:
The number and the type of people participating (WEIRD samples)
The type of communication being investigated
Where the investigation occurs
Culture
Research Methods - CORRECT ANSWER systematic procedures for collecting evidence for
testing or building explanations for what is being studied
Empirical - CORRECT ANSWER based on observations or experiences of communication
Rhetorical - CORRECT ANSWER focus on the use of language to persuade
Critical - CORRECT ANSWER focus on inequality and oppression that can occur through
communication and practices and structures
Social Science - CORRECT ANSWER looks for patterns in behavior or patterns in messages
, 4 Outcomes of Communication Research - CORRECT ANSWER Describe, Predict, Explain,
Determine Causes
Describe - CORRECT ANSWER Describe communication behavior
Outcomes, processes, relationships between variables
Predict - CORRECT ANSWER Predict future communication behavior
Improve decision making
Explain - CORRECT ANSWER Explain communication behavior
Understanding why a behavior occurs
Determine Causes - CORRECT ANSWER Determine causes of communication behavior
Intervention programs, training
5 Main Steps of the Research Process and Relevant Concepts Within - CORRECT ANSWER 1.
Ask a question or state a problem
2. Formulate a hypothesis or research question
3. Use the appropriate research method to gather data
4. Interpret data
5. Write a research report
3 Criteria and Questions of... - CORRECT ANSWER Theoretical significance
Social importance
Personal interest...Definition
Relationships
Cause and effect
Value
Policy