Chapter 8 E-Commerce UPDATED ACTUAL Questions And Correct Answers
C
Terms in this set (51)
Ad Impression One user viewing one ad
Cookies the information a Web site stores on the user's hard drive so it can be used for a
later visit, such as for greeting a visitor by name. This information is also used to
record user preferences and browsing habits.
E-Business Encompasses all the activities a company performs in selling buying products &
services using computers & communication technologies.
E-Check the electronic version of a paper check, offers security, speed, and convenience
for online transactions.
E-commerce & Traditional Commerce - similarities ·Both want to sell products and service to generate a profit
E-commerce & Traditional Commerce differences ·One of the important ways it differs from traditional commerce and physical retail
is that it gives people access to goods and services without having to be tied to
physical location. This means customers don't have worry about long lines or how
they're going to get to a store or get back. They don't have to go anywhere.
Everybody has access to it, as long they have an internet connection. It also gives
them access to a wider range of sellers than they would otherwise have when
they're restricted to just to their physical location.
E-commerce 1. buying and selling goods over the Internet
2. No physical stores, and the buyer and seller do not see each other
3. Sell only online and through online catalogs
4. Business communication - email only
5. Order generation – email and web sites
Traditional commerce 1. buys and sells goods and services in a traditional store setting
2. Business Communication - receive and Mail out information to customers and
speak on the phone
3. Order generation - printed forms
E-commerce Models model that aims to leverage the unique qualities of the Internet and WWW.
E-procurement enables employees in an organization to order and receive supplies and services
directly from supplies.
E-wallets (virtual wallets) (Virtual wallets) are available for most handheld devices, offer a secure,
convenient, and portable tool for online shopping. They store personal and
financial information, such as credit card numbers, passwords and PINS.
, Horizontal market concentrates on a specific function or business process and automates this
function or process for different industries.
Mobile Marketing marketing which takes place on mobile devices; makes use of mobile features to
create marketing campaigns based on a customer's preference
Search Engine Optimization (SEO) is a method of improving the volume or quality of traffic to a Web page. A higher
ranking in search results should generate more revenue for a Web site.
Splash Screen a web page displayed when the user first visits the site; it is designed to capture
the user's attention and motivate the user to browse the site. The splash screen
may display the company's logo as well as a message about any requirements for
viewing the site, such as the need to install plug-ins.
Types of E-commerce 1. B2C Business to Consumer
2. B2B Business to Business
3. C2B Consumer to Business
4. C2C Consumer to Consumer
5. Government & Nonbusiness E-commerce
6. Organizational or Intrabusiness E-commerce
B2C Business to Consumer companies sell directly to consumers
B2B Business to Business electronic transactions between businesses
C2B Consumer to Business people selling products to services to businesses. Such as when a consumer
creates online surveys for a company to use.
C2C Consumer to Consumer business transactions between users, ,such as consumers selling to other
consumers via the internet
Government & Nonbusiness E-commerce called e-government
1. G2C Government to citizen - tax filing and payments, completing, submitting
and downloading forms; requests for records; online voter registration
2. G2B Government to business - sales of federal assets, license applications and
renewals
3. G2G Government to government - disaster assistance and crisis response
4. G3E Government to employee - e-training
Organizational or Intrabusiness E-commerce involves e-commerce activities that take place inside and organization, typically
the organization's intranet.
Value Chain is a series of activities designed to meet business needs by adding value (or cost)
in each phase of the e-commerce process
Vertical market concentrates on a specific industry or market. The utilities industry, the beef and
dairy industries, and the sales of medical products are examples of vertical
markets.
C
Terms in this set (51)
Ad Impression One user viewing one ad
Cookies the information a Web site stores on the user's hard drive so it can be used for a
later visit, such as for greeting a visitor by name. This information is also used to
record user preferences and browsing habits.
E-Business Encompasses all the activities a company performs in selling buying products &
services using computers & communication technologies.
E-Check the electronic version of a paper check, offers security, speed, and convenience
for online transactions.
E-commerce & Traditional Commerce - similarities ·Both want to sell products and service to generate a profit
E-commerce & Traditional Commerce differences ·One of the important ways it differs from traditional commerce and physical retail
is that it gives people access to goods and services without having to be tied to
physical location. This means customers don't have worry about long lines or how
they're going to get to a store or get back. They don't have to go anywhere.
Everybody has access to it, as long they have an internet connection. It also gives
them access to a wider range of sellers than they would otherwise have when
they're restricted to just to their physical location.
E-commerce 1. buying and selling goods over the Internet
2. No physical stores, and the buyer and seller do not see each other
3. Sell only online and through online catalogs
4. Business communication - email only
5. Order generation – email and web sites
Traditional commerce 1. buys and sells goods and services in a traditional store setting
2. Business Communication - receive and Mail out information to customers and
speak on the phone
3. Order generation - printed forms
E-commerce Models model that aims to leverage the unique qualities of the Internet and WWW.
E-procurement enables employees in an organization to order and receive supplies and services
directly from supplies.
E-wallets (virtual wallets) (Virtual wallets) are available for most handheld devices, offer a secure,
convenient, and portable tool for online shopping. They store personal and
financial information, such as credit card numbers, passwords and PINS.
, Horizontal market concentrates on a specific function or business process and automates this
function or process for different industries.
Mobile Marketing marketing which takes place on mobile devices; makes use of mobile features to
create marketing campaigns based on a customer's preference
Search Engine Optimization (SEO) is a method of improving the volume or quality of traffic to a Web page. A higher
ranking in search results should generate more revenue for a Web site.
Splash Screen a web page displayed when the user first visits the site; it is designed to capture
the user's attention and motivate the user to browse the site. The splash screen
may display the company's logo as well as a message about any requirements for
viewing the site, such as the need to install plug-ins.
Types of E-commerce 1. B2C Business to Consumer
2. B2B Business to Business
3. C2B Consumer to Business
4. C2C Consumer to Consumer
5. Government & Nonbusiness E-commerce
6. Organizational or Intrabusiness E-commerce
B2C Business to Consumer companies sell directly to consumers
B2B Business to Business electronic transactions between businesses
C2B Consumer to Business people selling products to services to businesses. Such as when a consumer
creates online surveys for a company to use.
C2C Consumer to Consumer business transactions between users, ,such as consumers selling to other
consumers via the internet
Government & Nonbusiness E-commerce called e-government
1. G2C Government to citizen - tax filing and payments, completing, submitting
and downloading forms; requests for records; online voter registration
2. G2B Government to business - sales of federal assets, license applications and
renewals
3. G2G Government to government - disaster assistance and crisis response
4. G3E Government to employee - e-training
Organizational or Intrabusiness E-commerce involves e-commerce activities that take place inside and organization, typically
the organization's intranet.
Value Chain is a series of activities designed to meet business needs by adding value (or cost)
in each phase of the e-commerce process
Vertical market concentrates on a specific industry or market. The utilities industry, the beef and
dairy industries, and the sales of medical products are examples of vertical
markets.
