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MGT 6574 DR. ARTHUR TEST 1 QUESTIONS AND VERIFIED ACCURATE ANSWERS

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MGT 6574 DR. ARTHUR TEST 1 QUESTIONS AND VERIFIED ACCURATE ANSWERS

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MGT
Course
MGT

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MGT 6574 DR. ARTHUR TEST 1 QUESTIONS AND
VERIFIED ACCURATE ANSWERS


invention - Answers - when someone comes up with a new product, something that you
can protect it with a patent

innovation - Answers - when the invention becomes useful and can actually apply it to
the market

technological innovation - Answers - the act of introducing a new device, method, or
material for application to commercial of practical objectives

technological innovation now the single most important driver of competitive success in
many industries - Answers -

many firms earn over one third of sales on products developed in - Answers - the last
five years

product innovation help firms protect margins by - Answers - offering new differentiated
features

process innovations help make - Answers - manufacturing more efficient

advances in information technology have enabled - Answers - faster innovation

CAD/CAM Systems enable - Answers - rapid design and shorter production runs

importance of innovation and advances in information technology have lead to -
Answers - shorter product lifecycles

more rapid new product introductions

greater market segmentation

innovation enables a - Answers - wider range of goods and services to be delivered to
people worldwide

impact of innovation on society examples - Answers - more efficient food production,
improved medical technologies, better transportation

increase gross domestic product by making labor and capital more effective and
efficient

,however, may result in negative externalities

many firms charge into a new product development - Answers - without clear strategies
or well developed process for choosing and managing projects.

consequences of poor strategy are - Answers - starting more products than can be
supported

choosing projects that are a poor fit

high project failure rates

successful innovation requires - Answers - carefully crafted strategies and
implementation processes

innovation funnel - Answers - most innovative projects do not result in technically
feasible products and of those that do, many fail to earn a commercial return.

the innovation process is often conceived as a funnel, with many potentional new
product ideas in the wide in, but very few making it through the development process

an organization innovation projects should align with its - Answers - resources and
objectives, leveraging its core competencies and helping it achieve its strategic intent

to achieve these things a firm needs - Answers - an in depth understanding of the
dynamics of innovation

a well crafted innovation strategy

well designed processes for implementing the innovation strategy

Innovation can arise from many different sources and (more importantly) from - Answers
- the linkages between them

such as firms, individuals, universities, private nonprofits, government funded research

innovation begins with the generation of - Answers - new ideas

an idea is - Answers - something imagined or pictured in the mind

the ability to generate new ideas is called f - Answers - creativity

creativity - Answers - the ability to produce work that is useful and novel

, novel work must be different from work that has been previously produced and
surprising in that it is - Answers - not simply the next logical step in a series of known
solutions

the degree to which a product is novel is a function of both - Answers - how it is different
from prior work and of the audiences prior experiences

individual creativity is a function of - Answers - intellectual abilities(for example, ability to
articulate ideas)

knowledge ( for example, understand field, but not wed to paradigms)

personality (for example confidence in own capabilities)

motivation (for example, rely on intrinsic motivation)

environment ( for example, support and rewards for creative ideas)

intellectual ability includes - Answers - intelligence and memory

ability to look at problems in unconventional ways

ability to analyze which ideas are worth pursuing

ability to articulate ideas

primary process thinking can result in - Answers - combining ideas that are not typically
related

divergent thinking
must make mind open to remote associates

knowledge includes - Answers - if you know too little, have no meaningful contribution

if know too much, get trapped into existing logic

a moderate degree of knowledge might be able to produce more creative solutions

breakthrough innovations often developed by outsiders to a field, although they often
face resistance and skepticism

personality includes - Answers - is most often associated with creativity is " openness to
experience "

this reflects an individuals use of active imagination, aesthetic sensitivity, attentiveness
to emotion, preference for variety, and intellectual curiosity

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