ACCURATE ANSWERS
4 levels of goals/plans (from bottom to top) correct answer
operational goals/plans (lower management)
tactical goals/plans (middle management)
strategic goals/plans (senior management)
mission statement
5 steps to the Organizational Planning Process correct answer 1.
Develop the Plan
2. Translate the Plan
3. Plan Operations
4. Execute the Plan
5. Monitor and Learn
BCG Matrix correct answer organizes businesses along two
dimensions - business growth rate and market share
four categories for corporate portfolio-
combination of high/low market share and high/low business
growth
benefits/limitations of planning correct answer Goals and plans
provide a source of motivation and commitment
Goals and plans guide resource allocation
Goals and plans are a guide to action
Goals and plans set a standard of performance
Goals and plans can create a false sense of certainty
Goals and plans may cause rigidity in a turbulent environment
Goals and plans can get in the way of intuition and creativity
building scenarios correct answer A forecasting technique to look
at current trends and discontinuities and visualize future
possibilities
characteristics of effective goals correct answer specific and
measurable
linked to rewards
, challenging but realistic
cover key result areas
have defined time period
competitive advantage correct answer target customers
exploit core competence
create value
achieve synergy
contingency planning correct answer Planning for emergencies,
setbacks, or unexpected conditions
crisis planning correct answer Unexpected events that are sudden
and devastating
essential stages of crisis planning correct answer 1. prevention
(Build relationships and detect signals from the environment)
2. preparation
(designate crises management team and spokesperson, create
detailed crisis management plan, set up effective communications
system)
example of step 1 of org plan pro correct answer define
mission/vision
set goals
example of step 2 of org plan pro correct answer define tactical
plans and objectives
develop strategy map
define contingency plans and scenarios
identify intelligence teams
example of step 3 of org plan pro correct answer define
operational goals and plans
select measures and targets
set stretch goals
crisis planning
example of step 4 of org plan pro correct answer management by