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MNG4801: Strategic Management
May/June 2024 & May/June 2025 — Exam Revision Guide
⋆ ⋄ ⋆ ⋄ ⋆ ⋄ ⋆ ⋄ ⋆
Strategic & Business Management
Exam Revision Guide
MNG4801
Module Code:
Strategic Management
Module Name:
May/June 2024 and May/June 2025
Paper / Exam:
Louw & Venter (2024) – 5th edition
Prescribed Text:
70 Marks per paper
Total Marks:
4 Hours (Open-Book, Take-Home)
Duration:
All questions are answered with applied theory and SA case-study context. Focus on
understanding concepts, not memorisation.
[ ] Exam Revision Notes | MNG4801 |
,MNG4801 | Exam Revision Strategic Management
About This Revision Guide
MNG4801 is a postgraduate open-book, case-study examination (70 marks, 4
hours). Each paper centres on a South African company as the case study. Questions
require you to apply theory to the case — not simply reproduce definitions.
Typical question structure:
• Question 1 (10 marks): Multiple-choice covering theory across all topics.
• Question 2 (15 marks): External or internal environmental analysis applied to
the case.
• Question 3 (15 marks): Business-level or corporate-level strategy identification
and discussion.
• Question 4 (15 marks): Strategy implementation (leadership, organisational
architecture, culture, or strategic change).
• Question 5 (15 marks): Strategic control, performance measurement, or a strate-
gic management plan.
This document covers the May/June 2024 paper (Takealot case study) and the
May/June 2025 paper (based on the established exam pattern and syllabus), fol-
lowed by predicted exam questions for upcoming sittings. All answers are grounded in
Louw & Venter (2024).
Page 2 of 33 []
,MNG4801 | Exam Revision Strategic Management
PAPER 1: MAY/JUNE 2024 EXAMINATION
Case Study: Takealot Group (South Africa’s Leading E-Commerce Retailer)
Case Study Summary: Takealot was founded in 2011 and has grown to become South
Africa’s largest e-commerce platform. The group includes Takealot.com (marketplace), Mr D
Food (food delivery), and Superbalist (fashion). In 2018 Naspers acquired a controlling stake.
The group faces competition from international entrants (Amazon SA), domestic brick-and-
mortar retailers (Woolworths, Checkers), and ongoing challenges around logistics, profitability,
load shedding, and digital penetration. By 2024 the group was led by CEO Frederik Zietsman.
Page 3 of 33 []
, MNG4801 | Exam Revision Strategic Management
Question 1 [10] marks
Question: Answer the following multiple-choice questions. Each question is worth 1
mark. Select the most correct answer.
Answer:
(a) [1] mark
Question: Which of the following BEST describes strategic management?
(1) Day-to-day operational planning
(2) The process of specifying the organisation’s objectives, developing plans and
policies to achieve those objectives, and allocating resources to implement the plans
(3) Financial budgeting for the next quarter
(4) Human resource scheduling
Answer: (2) – Strategic management is defined as the continuous process of setting
direction, formulating strategy, implementing strategy, and evaluating and controlling
performance to achieve organisational goals (Louw & Venter, 2024).
(b) [1] mark
Question: A mission statement differs from a vision statement in that a mission
statement:
(1) Describes the future desired state
(2) Defines the organisation’s current purpose, who it serves, and how
(3) Sets financial targets for the next 5 years
(4) Identifies competitors in the industry
Answer: (2) – A vision describes where the organisation wants to be in the future; a
mission describes the organisation’s current purpose, core values, and stakeholders served
(Louw & Venter, 2024).
Page 4 of 33 []
MNG4801: Strategic Management
May/June 2024 & May/June 2025 — Exam Revision Guide
⋆ ⋄ ⋆ ⋄ ⋆ ⋄ ⋆ ⋄ ⋆
Strategic & Business Management
Exam Revision Guide
MNG4801
Module Code:
Strategic Management
Module Name:
May/June 2024 and May/June 2025
Paper / Exam:
Louw & Venter (2024) – 5th edition
Prescribed Text:
70 Marks per paper
Total Marks:
4 Hours (Open-Book, Take-Home)
Duration:
All questions are answered with applied theory and SA case-study context. Focus on
understanding concepts, not memorisation.
[ ] Exam Revision Notes | MNG4801 |
,MNG4801 | Exam Revision Strategic Management
About This Revision Guide
MNG4801 is a postgraduate open-book, case-study examination (70 marks, 4
hours). Each paper centres on a South African company as the case study. Questions
require you to apply theory to the case — not simply reproduce definitions.
Typical question structure:
• Question 1 (10 marks): Multiple-choice covering theory across all topics.
• Question 2 (15 marks): External or internal environmental analysis applied to
the case.
• Question 3 (15 marks): Business-level or corporate-level strategy identification
and discussion.
• Question 4 (15 marks): Strategy implementation (leadership, organisational
architecture, culture, or strategic change).
• Question 5 (15 marks): Strategic control, performance measurement, or a strate-
gic management plan.
This document covers the May/June 2024 paper (Takealot case study) and the
May/June 2025 paper (based on the established exam pattern and syllabus), fol-
lowed by predicted exam questions for upcoming sittings. All answers are grounded in
Louw & Venter (2024).
Page 2 of 33 []
,MNG4801 | Exam Revision Strategic Management
PAPER 1: MAY/JUNE 2024 EXAMINATION
Case Study: Takealot Group (South Africa’s Leading E-Commerce Retailer)
Case Study Summary: Takealot was founded in 2011 and has grown to become South
Africa’s largest e-commerce platform. The group includes Takealot.com (marketplace), Mr D
Food (food delivery), and Superbalist (fashion). In 2018 Naspers acquired a controlling stake.
The group faces competition from international entrants (Amazon SA), domestic brick-and-
mortar retailers (Woolworths, Checkers), and ongoing challenges around logistics, profitability,
load shedding, and digital penetration. By 2024 the group was led by CEO Frederik Zietsman.
Page 3 of 33 []
, MNG4801 | Exam Revision Strategic Management
Question 1 [10] marks
Question: Answer the following multiple-choice questions. Each question is worth 1
mark. Select the most correct answer.
Answer:
(a) [1] mark
Question: Which of the following BEST describes strategic management?
(1) Day-to-day operational planning
(2) The process of specifying the organisation’s objectives, developing plans and
policies to achieve those objectives, and allocating resources to implement the plans
(3) Financial budgeting for the next quarter
(4) Human resource scheduling
Answer: (2) – Strategic management is defined as the continuous process of setting
direction, formulating strategy, implementing strategy, and evaluating and controlling
performance to achieve organisational goals (Louw & Venter, 2024).
(b) [1] mark
Question: A mission statement differs from a vision statement in that a mission
statement:
(1) Describes the future desired state
(2) Defines the organisation’s current purpose, who it serves, and how
(3) Sets financial targets for the next 5 years
(4) Identifies competitors in the industry
Answer: (2) – A vision describes where the organisation wants to be in the future; a
mission describes the organisation’s current purpose, core values, and stakeholders served
(Louw & Venter, 2024).
Page 4 of 33 []
