COB FINAL EXAM|| 178 QUESTIONS
AND ANSWERS (ALREADY SCORED
A+)
__________ is what the customer is willing to pay. - ANSWER-Value
Imagine that you own a manufacturing shop. You've discovered that recently there
has been an overproduction of a key ingredient in your main business process so
you plan to "shop around" for the best price. Based on the model presented in the
question above, this situation is known as _________________. - ANSWER-
bargaining power of customers
One of your classmates found that there has been an "explosion" in the 3 Vs of
financial data. What kind of data is being described? - ANSWER-Big Data
Time and place where a retail transaction is completed - ANSWER-Point of Sale
Contain a chip that can store a considerable amount of information - ANSWER-
Smart Card
Some e-commerce is conducted, but primary business is carried out in the physical
world - ANSWER-Clicks-and-Mortar
Servicing customers, collaborating with business partners and performing electronic
transactions within an organization - ANSWER-E-Business
Process of buying, selling, transferring or exchanging products, services or
information via computer networks, including the Internet - ANSWER-E-Commerce
Sellers are organizations and buyers are individuals - ANSWER-B2C
Two individuals or an individual and a business can transfer funds without using a
credit card. - ANSWER-Person-to-Person Payment
Organizations are both sellers and buyers - ANSWER-B2B
Individual sells products or services to other individuals. Etsy.com is an example. -
ANSWER-C2C
Customers can purchase products from Target by walking into a physical store and
by ordering from their online store. Which type of business presence do they have? -
ANSWER-Clicks and Mortar
Wal-Mart is typically associated with which of the following competitive strategies? -
ANSWER-Cost Leader
, What does Wal-Mart advertise as its competitive advantage? - ANSWER-Lower
prices than competitors
When Carey was in Richmond and used her cellphone to search for a Starbucks
store, the results showed Richmond-based locations. When she was in Fairfax, the
results showed Fairfax-based locations. Starbucks is using a _____________ mobile
marketing strategy. - ANSWER-location-based
What term means, "Too big to work on common computers and software"? -
ANSWER-Volume
What term means, "Multiple formats, often unstructured, and according to a study,
"the biggest factor that's leading companies to big data solutions.'"? - ANSWER-
Variety
What term means, "Constant influx of data (better known as "streaming data")"? -
ANSWER-Velocity
Data placed in a file with fixed fields or variables is called - ANSWER-Structured
Data
Which of the following is not an example of social commerce? - ANSWER-Best Buy
has a website, which can be used to purchase products for pick up in a store.
A Web 2.0 media website encourages contributions of ____________ media content
and promotes tagging, rating, commenting, and other interactions among users. -
ANSWER-User- Generated
In Porter's Value Chain below, "Margin" is also known as ____________________. -
ANSWER-Profit
Value minus cost equals __________________. - ANSWER-Profit
An advantage of OLAP reports is their ability to let users drill down into the data. -
ANSWER-True
________ is the application of statistical techniques to find patterns and relationships
among data for classification and prediction. - ANSWER-Data Mining
Apache Hadoop is an open source software framework used in conjunction with
another tool called MapReduce to quickly process very large data sets across
hundreds to thousands of computing nodes that operate in parallel. It uses a query
language called "Pig Latin" (no joke). The use of Hadoop and MapReduce together
is simply called Hadoop MapReduce.
Hadoop MapReduce is associated most closely with which of the following areas of
information systems? - ANSWER-Business Intellgence
To "drill down" means... - ANSWER-to move deeper into a chain of data from high-
level information to more detailed focused information
AND ANSWERS (ALREADY SCORED
A+)
__________ is what the customer is willing to pay. - ANSWER-Value
Imagine that you own a manufacturing shop. You've discovered that recently there
has been an overproduction of a key ingredient in your main business process so
you plan to "shop around" for the best price. Based on the model presented in the
question above, this situation is known as _________________. - ANSWER-
bargaining power of customers
One of your classmates found that there has been an "explosion" in the 3 Vs of
financial data. What kind of data is being described? - ANSWER-Big Data
Time and place where a retail transaction is completed - ANSWER-Point of Sale
Contain a chip that can store a considerable amount of information - ANSWER-
Smart Card
Some e-commerce is conducted, but primary business is carried out in the physical
world - ANSWER-Clicks-and-Mortar
Servicing customers, collaborating with business partners and performing electronic
transactions within an organization - ANSWER-E-Business
Process of buying, selling, transferring or exchanging products, services or
information via computer networks, including the Internet - ANSWER-E-Commerce
Sellers are organizations and buyers are individuals - ANSWER-B2C
Two individuals or an individual and a business can transfer funds without using a
credit card. - ANSWER-Person-to-Person Payment
Organizations are both sellers and buyers - ANSWER-B2B
Individual sells products or services to other individuals. Etsy.com is an example. -
ANSWER-C2C
Customers can purchase products from Target by walking into a physical store and
by ordering from their online store. Which type of business presence do they have? -
ANSWER-Clicks and Mortar
Wal-Mart is typically associated with which of the following competitive strategies? -
ANSWER-Cost Leader
, What does Wal-Mart advertise as its competitive advantage? - ANSWER-Lower
prices than competitors
When Carey was in Richmond and used her cellphone to search for a Starbucks
store, the results showed Richmond-based locations. When she was in Fairfax, the
results showed Fairfax-based locations. Starbucks is using a _____________ mobile
marketing strategy. - ANSWER-location-based
What term means, "Too big to work on common computers and software"? -
ANSWER-Volume
What term means, "Multiple formats, often unstructured, and according to a study,
"the biggest factor that's leading companies to big data solutions.'"? - ANSWER-
Variety
What term means, "Constant influx of data (better known as "streaming data")"? -
ANSWER-Velocity
Data placed in a file with fixed fields or variables is called - ANSWER-Structured
Data
Which of the following is not an example of social commerce? - ANSWER-Best Buy
has a website, which can be used to purchase products for pick up in a store.
A Web 2.0 media website encourages contributions of ____________ media content
and promotes tagging, rating, commenting, and other interactions among users. -
ANSWER-User- Generated
In Porter's Value Chain below, "Margin" is also known as ____________________. -
ANSWER-Profit
Value minus cost equals __________________. - ANSWER-Profit
An advantage of OLAP reports is their ability to let users drill down into the data. -
ANSWER-True
________ is the application of statistical techniques to find patterns and relationships
among data for classification and prediction. - ANSWER-Data Mining
Apache Hadoop is an open source software framework used in conjunction with
another tool called MapReduce to quickly process very large data sets across
hundreds to thousands of computing nodes that operate in parallel. It uses a query
language called "Pig Latin" (no joke). The use of Hadoop and MapReduce together
is simply called Hadoop MapReduce.
Hadoop MapReduce is associated most closely with which of the following areas of
information systems? - ANSWER-Business Intellgence
To "drill down" means... - ANSWER-to move deeper into a chain of data from high-
level information to more detailed focused information
