IDIS 344 Final Exam Colonel Johnson
Questions and Answers11
E-COMMERCE
DEFINITION - ANSWERS-Maintaining business relationships and selling information, service, or
commodities by means of telecommunication networks.
Usually refers to trading of goods or services over the internet.
TOP REASONS FOR NOT
PROVIDING E-COMMERCE - ANSWERS--Sales reps will be upset
-Can't get data to start
-Customers don't need it
-Distribution is relationship based, E-Commerce
goes against that.
-We already have E-Commerce
-It's too Expensive
-Lack expertise to implement.
-Too busy
When looking at the right eCommerce platform: - ANSWERS--Price
-Financials
-Support for B2B best practices
E-COMMERCE PRIORITIES
, FOR DISTRIBUTORS - ANSWERS--Increase new customers/orders
-Promote company brand
-Improve customer experience
-Increase efficiency/operational cost savings
-Increase frequency of use and transactions
SIX STEPS FOR
STARTING SUCCESSFUL
E-COMMERCE BUSINESS - ANSWERS--Planning online business
-Making sure you ask customers what they need/want from ecommerce site
-Build ecommerce infrastructure
-Deliver big with well-planned supply chain
-Attract customers
-Grow reputation and grow business
EXPENSE COMPONENTS
FOR
B2B E-COMMERCE - ANSWERS-Understand total cost of ownership
-Acquisition cost
-On-going operations cost
-Efficiency and productivity objectives
-Future needs for agility and flexibility
-Cost of implementation
-Cost of integration
-Content cost
-Marketing cost
Questions and Answers11
E-COMMERCE
DEFINITION - ANSWERS-Maintaining business relationships and selling information, service, or
commodities by means of telecommunication networks.
Usually refers to trading of goods or services over the internet.
TOP REASONS FOR NOT
PROVIDING E-COMMERCE - ANSWERS--Sales reps will be upset
-Can't get data to start
-Customers don't need it
-Distribution is relationship based, E-Commerce
goes against that.
-We already have E-Commerce
-It's too Expensive
-Lack expertise to implement.
-Too busy
When looking at the right eCommerce platform: - ANSWERS--Price
-Financials
-Support for B2B best practices
E-COMMERCE PRIORITIES
, FOR DISTRIBUTORS - ANSWERS--Increase new customers/orders
-Promote company brand
-Improve customer experience
-Increase efficiency/operational cost savings
-Increase frequency of use and transactions
SIX STEPS FOR
STARTING SUCCESSFUL
E-COMMERCE BUSINESS - ANSWERS--Planning online business
-Making sure you ask customers what they need/want from ecommerce site
-Build ecommerce infrastructure
-Deliver big with well-planned supply chain
-Attract customers
-Grow reputation and grow business
EXPENSE COMPONENTS
FOR
B2B E-COMMERCE - ANSWERS-Understand total cost of ownership
-Acquisition cost
-On-going operations cost
-Efficiency and productivity objectives
-Future needs for agility and flexibility
-Cost of implementation
-Cost of integration
-Content cost
-Marketing cost
