Guaranteed Pass Solutions 2025-2026
Updated.
Event Management - Answer The planning, organizing, execution, and evaluation of sport-
related events
* Venues
* Rules
* Event Setup
* Common Practices - Answer Sports events are unique in that every SPORT is different in
terms of:
* Region to Region
* Country to Country - Answer Even some events in the same sport are very different from:
* Special Events
* Event Bids
* Recurring Events - Answer Three types of sports events?
* New Events
* Existing Events - Answer What are two types of special events?
New Events - Answer * An event created from scratch
* Always most difficult to execute
Existing Events - Answer * An event that has already taken place
* Experience and expectation exists
* Pressure is to improve and grow
Event Bids - Answer Local Organizing Committee that creates a proposal to conduct an event
for a national governing body
* Usually long term process (can be 10 years out or more)
* Can be expensive to secure depending on the event
,* Competition for events can be fierce - Answer Event bids characteristics:
Recurring Events - Answer * Teams, Leagues or Conferences that produce a schedule of
competitions over a certain time period
* Essentially the same event executed many times
* Generally spectator-based
* Variations can be difficult to manage and communicate with fans and spectators
Event Terminology - Answer * Common terms and concepts that are germane to the special
event industry
USO Philosophy - Answer * Understanding Stakeholder Objectives
* "Golden Rule" of Sports Events
* Success in events requires a true desire to understand the stakeholders' objectives
* Cities/Venues
* Sponsors
* Media
* Broadcasters
* Community - Answer Major Stakeholders
* Fans
* Athletes
* Spectators - Answer Most Overlooked Stakeholders
* Value Added Activation/Branding Sponsorships
* Sponsor Owned Events
* Corporate Event Groups
* TV Considerations
* "Buying" Events vs Hosting Events - Answer Current Trends and Concepts
Event's Objectives, Strategies, Tactics - Answer
Start with a single, primary objective - Answer First Law of Event Management
, * Clear
* Simple
* Easily Communicated - Answer Primary objective is....?
How "player friendly" they are. - Answer How is event success or failure commonly
determined?
Both care and behavior of the athletes - Answer What influences the personality of the
event?
Have stronger player fields resulting in greater satisfaction and higher revenues. - Answer
Player-friendly events are more likely to have what?
Primary Event Objectives - Answer * New (First Time) Events
* Existing Events
* Event Bids
* Recurring Events
* Promotion
* Audience
* Partnerships
* Environment
* Revenue - Answer What does the P.A.P.E.R. Test stand for?
Promotion - Answer * What essential message or important information do I want to
communicate to the public about the event, sport, or organization
* Can I build interest in my sport or organization before, during, or after the event? By what
measure can this increased interest be demonstrated?
* How do I want the event to position our sport in the community, and what kind of legacy
should
it leave?
Audience - Answer * Who is our target audience for the event, the people who are most
likely to participate, attend,
or purchase a ticket?
* Beyond the most likely target, what audiences with similar interests can be attracted or invited
to increase attendance, interest, and relevance for our event and further our organization's