SAFE AGILE PRODUCT MANAGEMENT (APM)
LATEST EXAM REAL EXAM 200 QUESTIONS
AND CORRECT ANSWERS (VERIFIED
ANSWERS) |AGRADE
What key factors play into the value of a
market segment? - ...ANSWER...current and
future size of segment, amount customers are
willing to pay for your product or service,
competitors, substitutes and compliments
What questions about market segment value
inform strategy? - ...ANSWER...Is the segment
valuable enough? Does it align with our
enterprise/portfolio strategy? What would it
take for us to win? Could we do it with our
current team, offerings go-to-market structures,
etc?
___ are fictional characters based upon research
- they represent the different people who might
use your product or solution in a similar way -
...ANSWER...personas
Do you define your segments, then your
personas? Or define personas, then segments?
- ...ANSWER...Define your segments, then your
personas
,T or F. Personas are strategic, longer-lived
artifacts that define product direction -
...ANSWER...True
Normally, when we talk about developing
features and benefits we say '__ __' But in
Design Thinking, it often helps to flip the order
and talk about '__ __' as this helps promote
considering different Features that can provide
the desired benefit. - ...ANSWER...Feature-
Benefit, Benefit-Feature
A primary persona does what?
- ...ANSWER...Personas that MUST be satisfied
for a successful product driving the design
process
A secondary persona does what? -
...ANSWER...A persona that we will help make
accommodations in the primary interface for as
long as it doesn't violate a primary persona
A negative persona does what? -
...ANSWER...Some we are explicitly NOT
designing for
How many primary personas are there typically?
-
...ANSWER...1-4
How many secondary personas are there
typically? -
...ANSWER...1-3
What are some strategies for B2B personas? -
...ANSWER...Even though they are not end-
users you can create personas to capture their
,role, authority and journey - reveal insights
about how they make
, decisions (attitudes, concerns and criteria) in
choosing our solution. They can also help drive
what matters in terms of ROI, economic
modeling, service and support.
What are some typical artifacts that are used to
create personas? - ...ANSWER...case studies,
macro-economic trends, product vision, market
segments, win/loss
T or F Personas are essentially roles -
...ANSWER...F. A persona can have multiple roles
Where else can a persona be leveraged in
SAFe? -
...ANSWER...Iteration planning, program backlog
needs that align?, Solution context, PI
objectives
Building empathy primarily happens through
what three ways? - ...ANSWER...Empathy
interviews, innovation games, and structured
interview techniques such as laddering
Empathy Maps are a tool that PMs use to do
what? -
...ANSWER...Help the team develop deep,
shared understanding and empathy for other
people helping to design better experiences
and value streams
Which are shorter-lived artifacts: Persona or
Empathy maps? - ...ANSWER...Empathy Maps
What are some good empathy interview
guidelines? -
LATEST EXAM REAL EXAM 200 QUESTIONS
AND CORRECT ANSWERS (VERIFIED
ANSWERS) |AGRADE
What key factors play into the value of a
market segment? - ...ANSWER...current and
future size of segment, amount customers are
willing to pay for your product or service,
competitors, substitutes and compliments
What questions about market segment value
inform strategy? - ...ANSWER...Is the segment
valuable enough? Does it align with our
enterprise/portfolio strategy? What would it
take for us to win? Could we do it with our
current team, offerings go-to-market structures,
etc?
___ are fictional characters based upon research
- they represent the different people who might
use your product or solution in a similar way -
...ANSWER...personas
Do you define your segments, then your
personas? Or define personas, then segments?
- ...ANSWER...Define your segments, then your
personas
,T or F. Personas are strategic, longer-lived
artifacts that define product direction -
...ANSWER...True
Normally, when we talk about developing
features and benefits we say '__ __' But in
Design Thinking, it often helps to flip the order
and talk about '__ __' as this helps promote
considering different Features that can provide
the desired benefit. - ...ANSWER...Feature-
Benefit, Benefit-Feature
A primary persona does what?
- ...ANSWER...Personas that MUST be satisfied
for a successful product driving the design
process
A secondary persona does what? -
...ANSWER...A persona that we will help make
accommodations in the primary interface for as
long as it doesn't violate a primary persona
A negative persona does what? -
...ANSWER...Some we are explicitly NOT
designing for
How many primary personas are there typically?
-
...ANSWER...1-4
How many secondary personas are there
typically? -
...ANSWER...1-3
What are some strategies for B2B personas? -
...ANSWER...Even though they are not end-
users you can create personas to capture their
,role, authority and journey - reveal insights
about how they make
, decisions (attitudes, concerns and criteria) in
choosing our solution. They can also help drive
what matters in terms of ROI, economic
modeling, service and support.
What are some typical artifacts that are used to
create personas? - ...ANSWER...case studies,
macro-economic trends, product vision, market
segments, win/loss
T or F Personas are essentially roles -
...ANSWER...F. A persona can have multiple roles
Where else can a persona be leveraged in
SAFe? -
...ANSWER...Iteration planning, program backlog
needs that align?, Solution context, PI
objectives
Building empathy primarily happens through
what three ways? - ...ANSWER...Empathy
interviews, innovation games, and structured
interview techniques such as laddering
Empathy Maps are a tool that PMs use to do
what? -
...ANSWER...Help the team develop deep,
shared understanding and empathy for other
people helping to design better experiences
and value streams
Which are shorter-lived artifacts: Persona or
Empathy maps? - ...ANSWER...Empathy Maps
What are some good empathy interview
guidelines? -
