Questions and Answers 100% Solved
Shaping public opinion – answer AuxPA is the mechanism for:
Through effective communication —the essence, the heart and driving force behind
public affairs. - answer What does it take for an organization to earn the public trust
PA is the art and science of making our organization look good. - answer What Is Public
Affairs and why is so important?
awareness, understanding, and most importantly, trust - answer By presenting the
values and work of the Coast Guard and Auxiliary in a positive light, public affairs
creates
media relations and community relations. - answerPublic affairs includes two significant
components:
The general public - Community civic leaders - Students and educators - Community
organizations - Legislators and key state and federal officials - Business and industry
leaders - Local media staff, including online journalists, bloggers and reporters -
Auxiliary membership and leadership - Potential new members - answerDistinct PA
audience groups include:
Tell the story - Tell it well - Tell it in a timely manner - answerWe have a legal and
ethical duty to:
Set up television interviews - Act as liaison with local media - Publicize delivery of new
Coast Guard assets - Coordinate public familiarization tours for new assets - Meet the
public at boat shows, air shows, parades and other special events where the Coast
Guard provides static displays, large and small. - answerActive duty may rely on
AUXPAOs to do what?
Less than 100 - answerHow many active duty PAOs are nationwide?
TV and Radio Interviews, ICS, JIC. - answerOn what do the 2 higher levels PAOs
require expertise?
Interest and value - answerWhat is the key to a public relations message?
AUXPA - answerHow are the Public Affairs and Publications referred collectively?